Networking is a skill that many people recognize as critically
important, but which many find difficult, boring or fear-inducing -
or even all three. Yet if you master the techniques that really
work, networking can pay dividends. Effective networking means
tapping into a team of like-minded business people willing to help
each other achieve their goals. If you build, grow and nurture your
business networks, you will become known for your expertise and
will be better placed to win the new client, business or job when
it really matters. You can network successfully in person or online
and The Complete Guide to Professional Networking shows you how to
use both together for the most powerful results.The techniques and
suggested strategies in this book are backed up by video interviews
with some of the world's most successful networking experts.
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