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Persuasive Gaming in Context (Hardcover)
Loot Price: R3,757
Discovery Miles 37 570
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Persuasive Gaming in Context (Hardcover)
Series: Games and Play
Expected to ship within 12 - 17 working days
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The rapid developments in new communication technologies have
facilitated the popularization of digital games, which has
translated into an exponential growth of the game industry in
recent decades. The ubiquitous presence of digital games has
resulted in an expansion of the applications of these games from
mere entertainment purposes to a great variety of serious purposes.
In this edited volume, we narrow the scope of attention by focusing
on what game theorist Ian Bogost has called 'persuasive games',
that is, gaming practices that combine the dissemination of
information with attempts to engage players in particular attitudes
and behaviors. This volume offers a multifaceted reflection on
persuasive gaming, that is, on the process of these particular
games being played by players. The purpose is to better understand
when and how digital games can be used for persuasion by further
exploring persuasive games and some other kinds of persuasive
playful interaction as well. The book critically integrates what
has been accomplished in separate research traditions to offer a
multidisciplinary approach to understanding persuasive gaming that
is closely linked to developments in the industry by including the
exploration of relevant case studies.
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