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Wirkungen des Produktdesigns - Analyse und Messung am Beispiel Automobildesign (German, Paperback, 2003 ed.) Loot Price: R2,688
Discovery Miles 26 880
Repayment Terms: R252 pm x 12*
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Wirkungen des Produktdesigns - Analyse und Messung am Beispiel Automobildesign (German, Paperback, 2003 ed.): Thomas C Kohler

Wirkungen des Produktdesigns - Analyse und Messung am Beispiel Automobildesign (German, Paperback, 2003 ed.)

Thomas C Kohler

Series: Forschungsgruppe Konsum und Verhalten

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Loot Price R2,688 Discovery Miles 26 880 | Repayment Terms: R252 pm x 12*

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Am Beispiel des Automobilsektors untersucht Thomas C. Kohler die Wirkung von Produktdesign auf den Konsumenten und entwickelt geeignete Messansatze, die dem Designer bereits wahrend der Produktentstehung abgesicherte Informationen liefern.

General

Imprint: Deutscher Universitats Verlag
Country of origin: Germany
Series: Forschungsgruppe Konsum und Verhalten
Release date: September 2003
First published: 2003
Authors: Thomas C Kohler
Dimensions: 210 x 148 x 15mm (L x W x T)
Format: Paperback
Pages: 268
Edition: 2003 ed.
ISBN-13: 978-3-8244-7939-9
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
LSN: 3-8244-7939-7
Barcode: 9783824479399

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