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Books > Business & Economics > Business & management > Management & management techniques > Management decision making
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Buy Now
Creativity Rules - Get Ideas out of Your Head and into the World (Paperback)
Loot Price: R428
Discovery Miles 4 280
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Creativity Rules - Get Ideas out of Your Head and into the World (Paperback)
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Loot Price R428
Discovery Miles 4 280
Expected to ship within 18 - 22 working days
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International bestselling author and Stanford University professor
Tina Seelig adapts her wildly popular creativity course to a
practical guide on how to put your best ideas into action. For the
past fifteen years, Professor Tina Seelig has taught her Stanford
students how to creatively unleash their unique entrepreneurial
spirits. In Creativity Rules, she shares this wisdom, offering
inspiration and guidance to transform ideas into reality. Readers
will learn how to work through the four steps of The Invention
Cycle: Imagination (envisioning things that do not yet exist),
Creativity (applying your imagination to address a challenge),
Innovation (applying creativity to generate unique solutions), and
Entrepreneurship (applying innovation, to bring ideas to fruition,
where our ideas then gain the power to inspire the imaginations of
others). Using each step to build upon the last, you can create
something much complex, interesting, and powerful. Creativity Rules
provides the essential knowledge to take a compelling idea and
transform it into something extraordinary.
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