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Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry

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Festival and Event Management in Nordic Countries (Hardcover) Loot Price: R3,896
Discovery Miles 38 960
Festival and Event Management in Nordic Countries (Hardcover): Tommy Andersson, Donald Getz, Reidar Johan Mykletun

Festival and Event Management in Nordic Countries (Hardcover)

Tommy Andersson, Donald Getz, Reidar Johan Mykletun

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Loot Price R3,896 Discovery Miles 38 960 | Repayment Terms: R365 pm x 12*

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This book on events-related research marks a watershed in the development of a "Nordic School" of festival and event research. Each of the chapters presents a new and interesting approach to the study of events, in terms of methods, perspectives or content. It is mostly rooted in management theory but also incorporating other perspectives that enhance our understanding of the phenomena. Implications for real-world applications in tourism, hospitality, and community development are also at the fore. The scholarship is comprehensive, not focused on only tourism or economic aspects. Management theory, including stakeholder management, social networks, and institutionalization processes is being applied. Attention is being given to the multiple roles festivals and events play in society, and to evaluation of their worth and impacts. Innovative methods are being developed to examine event experiences, innovation processes, and success factors. There is now a critical mass of scholars in the Nordic countries that share a strong interest in event studies, and they are engaged in collaborative research, making it an appealing and innovative region for other event students and researchers to visit. It can be expected that the Nordic school will take an increasingly important place in the development of event studies, which is now truly global in terms of scholarship and university degree programs. This book was originally published as a special issue of Scandinavian Journal of Hospitality and Tourism.

General

Imprint: Routledge
Country of origin: United Kingdom
Release date: November 2011
First published: 2012
Editors: Tommy Andersson • Donald Getz • Reidar Johan Mykletun
Dimensions: 246 x 174 x 21mm (L x W x T)
Format: Hardcover
Pages: 294
ISBN-13: 978-0-415-69569-5
Categories: Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
Books > Business & Economics > Industry & industrial studies > Service industries > Hospitality industry > General
LSN: 0-415-69569-4
Barcode: 9780415695695

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