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The Overflowing Brain - Information Overload and the Limits of Working Memory (Hardcover)
Loot Price: R778
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The Overflowing Brain - Information Overload and the Limits of Working Memory (Hardcover)
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As the pace of technological change accelerates, we are
increasingly experiencing a state of information overload.
Statistics show that we are interrupted every three minutes during
the course of the work day. Multitasking between email, cell-phone,
text messages, and four or five websites while listening to an iPod
forces the brain to process more and more informaton at greater and
greater speeds. And yet the human brain has hardly changed in the
last 40,000 years.
Are all these high-tech advances overtaxing our Stone Age brains or
is the constant flood of information good for us, giving our brains
the daily exercise they seem to crave? In The Overflowing Brain,
cognitive scientist Torkel Klingberg takes us on a journey into the
limits and possibilities of the brain. He suggests that we should
acknowledge and embrace our desire for information and mental
challenges, but try to find a balance between demand and capacity.
Klingberg explores the cognitive demands, or "complexity," of
everyday life and how the brain tries to meet them. He identifies
different types of attention, such as stimulus-driven and
controlled attention, but focuses chiefly on "working memory," our
capacity to keep information in mind for short periods of time. Dr
Klingberg asserts that working memory capacity, long thought to be
static and hardwired in the brain, can be improved by training, and
that the increasing demands on working memory may actually have a
constructive effect: as demands on the human brain increase, so
does its capacity.
The book ends with a discussion of the future of brain development
and how we can best handle information overload in our everyday
lives. Klingberg suggests how we might find a balance between
demand and capacity and move from feeling overwhelmed to deeply
engaged.
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