The study of tourism as a complex social trend is growing in
importance as it receives recognition as a force far more
significant than economic, environmental, and social analyses
convey. This volume explores tourism as a significant phenomenon in
both generating and receiving societies, examining methods and
cases that demonstrate, develop, and affirm tourism's essentially
visual nature. Tourism-related methodologies such as photographs,
souvenirs and advertising material are used to discuss findings.
General
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