0
Your cart

Your cart is empty

Books > Reference & Interdisciplinary > Library & information sciences > Library, archive & information management

Buy Now

Transforming Our Image, Building Our Brand - The Education Advantage (Paperback) Loot Price: R1,654
Discovery Miles 16 540

Transforming Our Image, Building Our Brand - The Education Advantage (Paperback)

Valerie J Gross

 (sign in to rate)
Loot Price R1,654 Discovery Miles 16 540 | Repayment Terms: R155 pm x 12*

Bookmark and Share

Expected to ship within 10 - 15 working days

This book describes a groundbreaking concept that enables public libraries-and librarians-to become indispensable by following a "Three Pillars" educational approach, and by replacing traditional terms with powerful, intuitive, value-enhanced terminology that everyone understands. While there is no question that what librarians and library professionals do is critically important, the ways in which these roles and responsibilities are described can mean the difference between being valued as essential to the community or considered optional. Something as simple as a choice of words can determine what is valued-and consequently what gets funded, and what gets canceled. Transforming Our Image, Building Our Brand: The Education Advantage examines how the "Three Pillars" approach harnesses the power of language to enhance respect, generate increased perceived value, and garner funding. The power stems from positioning all that library professionals do under three, easy-to-remember "pillars," and replacing typical library terms and phrases with bold, value-enhanced terminology that commands value-language that people outside of the field can immediately understand. This book is essential reading for public library staff members at all levels of the organization, especially those in leadership roles; and its root concepts are applicable for all other library types as well.

General

Imprint: Libraries Unlimited
Country of origin: United States
Release date: November 2012
First published: November 2012
Authors: Valerie J Gross
Dimensions: 254 x 180 x 10mm (L x W x T)
Format: Paperback - Trade
Pages: 169
ISBN-13: 978-1-59884-770-3
Categories: Books > Reference & Interdisciplinary > Library & information sciences > Library, archive & information management
Promotions
LSN: 1-59884-770-8
Barcode: 9781598847703

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

Proactive Marketing for the New and…
Melissa U D Goldsmith, Anthony J. Fonseca Paperback R1,573 Discovery Miles 15 730
Shaping Knowledge - Complex…
Jamie O'Brien Paperback R1,603 R1,354 Discovery Miles 13 540
After the Book - Information Services…
George Stachokas Paperback R1,544 Discovery Miles 15 440
Libraries and Public Perception - A…
Anna Galluzzi Paperback R1,589 R1,340 Discovery Miles 13 400
From Knowledge Abstraction to Management…
Aparajita Suman Paperback R1,556 Discovery Miles 15 560
Digital Asset Ecosystems - Rethinking…
Tobias Blanke Paperback R1,541 Discovery Miles 15 410
Managing Burnout in the Workplace - A…
Nancy McCormack, Catherine Cotter Paperback R1,551 Discovery Miles 15 510
Library Scholarly Communication Programs…
Isaac Gilman Paperback R1,562 Discovery Miles 15 620
The Machiavellian Librarian - Winning…
Melissa K. Aho, Erika Bennet Paperback R1,565 Discovery Miles 15 650
Chinese Librarianship in the Digital Era
Conghui Fang Paperback R1,353 Discovery Miles 13 530
Excellence in the Stacks - Strategies…
Jacob Hill, Susan Swords Steffen Paperback R1,548 Discovery Miles 15 480
Trends, Discovery, and People in the…
Wendy Evans, David Baker Paperback R1,500 Discovery Miles 15 000

See more

Partners