Strategic Management of Research Organizations (Paperback)

This entry-level text describes a tested top-down enterprise-wide approach to managing organizations with a predominant portion of their product being scientific or technological research. It focuses on executive performance and strategic forecasting and planning; goal-setting; communications and marketing, and operations management to realize strategic objectives. This book will be of interest to entrepreneurs, established scientists and engineers and to those studying toward an MBA with specialization in research institutions and major research infrastructures, preparing them to move from research or academia into their first managerial position. It also provides valuable advice and guidance for established middle and senior management in established research enterprises. Features: Provides an accessible and easy to follow introduction to strategic management methodologies Explores best practices for communication, marketing, and risk management Discusses workforce management as related to realizing strategic goals and plans

General

Imprint:	Crc Press
Country of origin:	United Kingdom
Release date:	April 2021
First published:	2020
Authors:	William Barletta
Dimensions:	216 x 138mm (L x W)
Format:	Paperback
Pages:	138
ISBN-13:	978-0-367-77784-5
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Science & Mathematics > Physics > General Books > Business & Economics > Business & management > Ownership & organization of enterprises > Public ownership / nationalization Books > Business & Economics > Business & management > Ownership & organization of enterprises > Non-profitmaking organizations Books > Business & Economics > Business & management > Management & management techniques > General Books > Business & Economics > Business & management > Management of specific areas > Personnel & human resources management Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management Books > Medicine > General issues > Health systems & services > General Promotions
LSN:	0-367-77784-3
Barcode:	9780367777845

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