Managing Innovation Within Networks (Hardcover)

Originally published in 1992 and now with an updated Preface this book analyses the development of innovations using a network perspective. The book offers practical guidelines with direct managerial relevance based on evidence collected from twenty-two case studies. First introducing theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating such topics as user-involvement, interaction and market strategies. The book is essential reading for students of marketing, technology and strategy.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Series:	Routledge Library Editions: The Economics and Business of Technology
Release date:	March 2018
First published:	1992
Authors:	Wim Biemans
Dimensions:	234 x 156 x 26mm (L x W x T)
Format:	Hardcover
Pages:	290
ISBN-13:	978-1-138-57362-8
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management of specific areas > Research & development management
LSN:	1-138-57362-0
Barcode:	9781138573628

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!