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Managing Innovation Within Networks (Hardcover) Loot Price: R1,707
Discovery Miles 17 070
You Save: R1,031 (38%)
Managing Innovation Within Networks (Hardcover): Wim Biemans

Managing Innovation Within Networks (Hardcover)

Wim Biemans

Series: Routledge Library Editions: The Economics and Business of Technology

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List price R2,738 Loot Price R1,707 Discovery Miles 17 070 | Repayment Terms: R160 pm x 12* You Save R1,031 (38%)

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Originally published in 1992 and now with an updated Preface this book analyses the development of innovations using a network perspective. The book offers practical guidelines with direct managerial relevance based on evidence collected from twenty-two case studies. First introducing theories of product development, adoption and diffusion, it then places them in the context of industrial networks, investigating such topics as user-involvement, interaction and market strategies. The book is essential reading for students of marketing, technology and strategy.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Library Editions: The Economics and Business of Technology
Release date: March 2018
First published: 1992
Authors: Wim Biemans
Dimensions: 234 x 156 x 26mm (L x W x T)
Format: Hardcover
Pages: 290
ISBN-13: 978-1-138-57362-8
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management of specific areas > Research & development management
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LSN: 1-138-57362-0
Barcode: 9781138573628

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