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The Fundamental Elements of Strategy - Concepts, Theories and Cases (Paperback, 1st ed. 2021)
Loot Price: R1,378
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The Fundamental Elements of Strategy - Concepts, Theories and Cases (Paperback, 1st ed. 2021)
Series: Management for Professionals
Expected to ship within 10 - 15 working days
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This open access book clarifies confusions of strategy that have
existed for nearly 40 years through the core thoughts of three
fundamental elements. Unlike the traditional definition of strategy
as "a plan to achieve a long-term goal from overall
considerations"in a linear view, this book defines strategy from
non-linear viewpoint as it is in the real world. The art of a
strategy lies not only in the determination of development goals,
but also in the identification of development problems and putting
forward overall guiding ideology of solving problems. Rich
illustrations as well as numerous business and military cases are
presented in helping readers to understand the fundamental elements
of strategy.The general scope of the book includes introductions to
the three fundamental elements of strategy, three-sub decisions of
a complete strategic decision, incomplete strategies, relationship
between tactic and strategy, three elements of competitive and
corporative strategies. There may be biases in company-level, real
strategic decision-making which makes a complete strategy not
necessarily a perfect one. The book introduces biases and reasons
for the biases, helping industrial strategic decision-makers
understand the importance of knowing the nature of the company, the
industry and its environment. In addition, this book also presents
principles and evaluation approaches of strategic decisions,
explores the reasons for the excessive definitions of the strategy
concept, and discusses directions of future's research tasks.The
book will benefit business managers who are interested in knowing
what a complete strategic decision is and how to avoid errors or
biases in strategic decision-making. It also benefits students in
business schools (especially in MBA/EMBA programs) who are (or will
be) on executive positions. Academic researchers may find it is
interesting to understand strategy from the view of the three
elements. The new view provides a novel insight into strategy and
promotes several research directions in the future. The three
elements of strategy are also applicable to military strategies and
readers who are interested in military and may find its value as
well.
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