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Managing Asian Destinations (Hardcover, 1st ed. 2018) Loot Price: R3,083
Discovery Miles 30 830
Repayment Terms: R289 pm x 12*
You Save: R168 (5%)
Managing Asian Destinations (Hardcover, 1st ed. 2018): Ying Wang, Aishath Shakeela, Anna Kwek, Catheryn Khoo-Lattimore

Managing Asian Destinations (Hardcover, 1st ed. 2018)

Ying Wang, Aishath Shakeela, Anna Kwek, Catheryn Khoo-Lattimore

Series: Perspectives on Asian Tourism

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List price R3,251 Loot Price R3,083 Discovery Miles 30 830 | Repayment Terms: R289 pm x 12* You Save R168 (5%)

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This book focuses on the planning, marketing, and management of Asian tourism destinations, and evaluates current developments within Southeast-Asia and the wider Asia-Pacific region. As more Asian destinations enter the global tourism arena and more Asian travellers look to explore destinations in Asia and beyond, an understanding of how Asian destinations practice tourism is crucial to the future sustainable development of global tourism. This book provides an invaluable stock of research and knowledge based on the Asian practice and experience in destination planning, marketing, and management, offering insights into the latest development and trends in the region.

General

Imprint: Springer Verlag, Singapore
Country of origin: Singapore
Series: Perspectives on Asian Tourism
Release date: April 2018
First published: 2018
Editors: Ying Wang • Aishath Shakeela • Anna Kwek • Catheryn Khoo-Lattimore
Dimensions: 235 x 155 x 24mm (L x W x T)
Format: Hardcover
Pages: 277
Edition: 1st ed. 2018
ISBN-13: 978-981-10-8425-6
Categories: Books > Business & Economics > Business & management > International business
Books > Reference & Interdisciplinary > Interdisciplinary studies > Cultural studies > General
Books > Business & Economics > Industry & industrial studies > Service industries > General
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LSN: 981-10-8425-4
Barcode: 9789811084256

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