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The Digitization of Business in China - Exploring the Transformation from Manufacturing to a Digital Service Hub (Hardcover, 1st ed. 2018) Loot Price: R4,062
Discovery Miles 40 620
The Digitization of Business in China - Exploring the Transformation from Manufacturing to a Digital Service Hub (Hardcover,...

The Digitization of Business in China - Exploring the Transformation from Manufacturing to a Digital Service Hub (Hardcover, 1st ed. 2018)

Young-Chan Kim, Pi-Chi Chen

Series: Palgrave Macmillan Asian Business Series

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Loot Price R4,062 Discovery Miles 40 620 | Repayment Terms: R381 pm x 12*

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One of the first of its kind, this book examines the digitalization of Chinese businesses both theoretically and practically. Taking a fresh and unique approach, the authors seek to adopt individual theories for each empirical case explored and investigate the dramatic digital transformation that Chinese firms have undergone in recent years. With a particular focus on social networks, the authors observe and analyze the way that digitized applications can interlink with financial systems, developing new capabilities that help to yield competitive advantage. Covering both small to medium sized enterprises (SMEs) and globally orientated multinational enterprises (MNEs), this book is a valuable resource for those researching Asian business, or international business more generally, as well as innovation and technology management.

General

Imprint: Springer International Publishing AG
Country of origin: Switzerland
Series: Palgrave Macmillan Asian Business Series
Release date: August 2018
First published: 2018
Editors: Young-Chan Kim • Pi-Chi Chen
Dimensions: 210 x 148mm (L x W)
Format: Hardcover
Pages: 276
Edition: 1st ed. 2018
ISBN-13: 978-3-319-79047-3
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Industry & industrial studies > General
Books > Business & Economics > Business & management > Management of specific areas > Research & development management
Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 3-319-79047-1
Barcode: 9783319790473

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