Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
|
Your cart is empty |
|||
Showing 1 - 9 of 9 matches in All Departments
This book focuses on the complexities of the communication of
health-related messages and information through the use of case
studies. The expert contributors to this volume are scholars who,
during their research and consulting, grapple with many of the
issues of concern to those studying health communication. While
several introductory books offer brief case studies to illustrate
concepts covered, this book provides in-depth cases that enable
more advanced students to apply theory to real situations.
This book focuses on the complexities of the communication of health-related messages and information through the use of case studies. The expert contributors to this volume are scholars who, during their research and consulting, grapple with many of the issues of concern to those studying health communication. While several introductory books offer brief case studies to illustrate concepts covered, this book provides in-depth cases that enable more advanced students to apply theory to real situations.
This volume examines this rapidly growing and changing field by applying a unified framework that integrates both interpersonal and mass communication investigations into theoretical and applied issues. br br Using a systems perspective as the organizational framework, relevant issues in the communication of health care, ranging from micro to macro levels, are discussed. The contributors recognize communication as a major factor affecting health today and therefore go beyond examinations of health communication as simply a dissemination of information regarding diseases, diagnoses, and treatments to show it as a much larger and more complex field with applications to all levels and forms of communication. br br Communication and Health has as its three main objecties: br br * providing a comprehensive, detailed, and up to-date picture of health communication br br * applying an integrated, logical structure to the field br br * making a clear, strong statement regarding the state of healthcommunication and examining its future prospects br br The contributors address such issues as provider-patient communication, health care teams, health care organizations, public health campaigns, and health education, and then discuss the factors that affect the processing of health information. Also included are examinations of changes in communication use within interpersonal, small group, and organizational health care contexts as well as the use of mass media and other sources for public health campaigns and for raising public awareness of health issues on a day-to-day basis. br br i Communication and Health /i fills a void in current literature on this field by serving as both a reference forprofessionals and researchers and as a textbook for advanced undergraduate and graduate level students in a multitude of courses. br
"Health Communication in Practice: A Case Study Approach" offers a
comprehensive examination of the complex nature of health-related
communication. Modeled on Eileen Berlin Ray's 1993 volume, "Case
Studies in Health Communication," this text contains detailed case
studies that demonstrate in-depth applications of communication
theory in real-life situations.
This volume and its companion case studies book deal with some of
the people, groups, and classes who are living a disenfranchised
existence in the United States. Whether through birth, life events,
or unfortunate circumstances, they are denied full privileges,
rights, and power within the existing societal structure. Centered
around societal health problems as they relate to socioeconomic
status, family, abuse, and health concerns, these volumes examine
salient issues from several theoretical frameworks, including
feminist theory and the social construction of reality.
This volume provides case studies of some of the people, groups and classes who are living a disenfranchised existence in the USA. Whether by birth or unfortunate circumstances, they are denied full privileges.
This volume examines this rapidly growing and changing field by
applying a unified framework that integrates both interpersonal and
mass communication investigations into theoretical and applied
issues.
"Health Communication in Practice: A Case Study Approach" offers a
comprehensive examination of the complex nature of health-related
communication. Modeled on Eileen Berlin Ray's 1993 volume, "Case
Studies in Health Communication," this text contains detailed case
studies that demonstrate in-depth applications of communication
theory in real-life situations.
See blurb for Communication and Disenfranchisement. Books will be
promoted together.
|
You may like...
Mission Impossible 6: Fallout
Tom Cruise, Henry Cavill, …
Blu-ray disc
(1)
|