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This book, first published in 1986, is concerned with the changing
world environment for multinational business and the relationships
between multinational parent companies and their subsidiaries which
will be necessary to meet the challenges that are being faced. The
study argues that key changes to the environment are: the
revolution in manufacturing which has permitted cheap production in
one location of complicated products for a world market; 'world
product mandating', whereby all a company's country subsidiaries
produce different product lines for the world market; pressure and
incentives from host governments for technology transfer in their
favour and for research and development facilities within their
territory; the growth of highly efficient international trading and
distribution intermediaries; and the complications of increased
'barter' trade arising from international debt problems and
currency shortages. All this means that the management of
multinational subsidiaries has to change. This book reviews the
challenges and shows a way forward.
This book, first published in 1986, is concerned with the changing
world environment for multinational business and the relationships
between multinational parent companies and their subsidiaries which
will be necessary to meet the challenges that are being faced. The
study argues that key changes to the environment are: the
revolution in manufacturing which has permitted cheap production in
one location of complicated products for a world market; 'world
product mandating', whereby all a company's country subsidiaries
produce different product lines for the world market; pressure and
incentives from host governments for technology transfer in their
favour and for research and development facilities within their
territory; the growth of highly efficient international trading and
distribution intermediaries; and the complications of increased
'barter' trade arising from international debt problems and
currency shortages. All this means that the management of
multinational subsidiaries has to change. This book reviews the
challenges and shows a way forward.
The rapid globalization of the environment, the liberalization of
trade and investments, and the rapid advances in technology, among
other trends in the latter parts of the Twentieth Century, have all
accelerated the actual process of infusion of the two fields of
Entrepreneurship and International Business. They have also
accentuated the emergence of the inter-disciplinary field of
International Entrepreneurship. The central theme of this special
issue is internationalization of entrepreneurship. The papers in
this special issue break new grounds in a variety of ways by
explaining the challenges associated with entrepreneurial firms
that take advantage of opportunities on the global scale. In turn,
the also pose some challenging questions for the extant theories,
especially those that cover internationalization.
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