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The definition of an organization is its brand, which has a
measurable value. This new book examines the ways in which public
relations practitioners can assume a leading role in building brand
value by establishing trust and enhancing reputation for every type
of entity. There are lessons for large corporations, family
companies, professional service firms, NGOs, not-for-profit
organizations and even nations. A number of current case studies
reveal the secrets of some of today's most successful global
corporate brands.
The corporate brand can be considered as the definition of the
company. This book by a leading practitioner explores the
connections between corporate brands, corporate reputation,
relationships, perceptions and image and shows how reputation can
be enhanced and corporate brand equity strengthened over the long
term.
Both as a field of academic enquiry and a central tenet of
international business, the field of International HRM has
witnessed significant development over the past decade. Inspired by
the idea that this ever increasing internationalization of business
brings into sharp focus the need to develop a more in-depth
understanding of international HRM and its associated activities,
this book brings together some of the leading authorities in this
field. The chapters cover matters central to both our
conceptualization of international HRM as an area of enquiry and
the practice of people management in a cross-cultural and
increasingly globalized context.
Expatriate assignments are a key part of international managers'
careers and a vital part of maintaining business competitiveness.
This book draws on contributions in the expatriation field to open
up new lines of enquiry, draw attention to the need for theory
building and points to the methodological issues that can beset
intercultural research.
This is an updated and revised edition of the author's successful
and ground breaking book on international public relations and
global reputation. Michael Morley has counselled clients of the
world's largest corporations. This book shows how to achieve a
global reputation and why this makes a vital contribution to the
survival and success of the corporation.
Human resource management is increasingly recognized as having an important "European" face. Breaking new ground by focusing on new developments through specific themes, this text represents a truly European approach written by a range of European experts drawing on a common European survey.
""All through the Bible, we see stories of bold and brash men who
followedGod's call into some incredible adventures. In "How God
Makes Men, "Patrick Morley reminds us that God still makes those
kinds of guys.""
--Dave Ramsey, "New York Times "best-selling authorand nationally
syndicated radio show host
God's Way for You to Become God's Man
Let's face it--men today are under severe attack. The battle line
against biblical manhood is clearly drawn and fiercely contested.
More than ever, men who want to follow Christ are asking:
"- Why is it so hard to live an authentic Christian life?"
"- Who will show me how to thrive as a father, a husband, and on
the job?"
"- What should I do when I'm being tested to the breaking point?"
Fortunately, the Bible preserves crucial details about the
powerful lessons learned by men who have already faced and answered
these questions. In "How God Makes Men, " renowned expert on men's
issues Patrick Morley takes you into Scripture for a first-hand
encounter with:
- Ten epic stories of the Bible's most talked-about men
- Ten proven principles--based on their failures and
successes--that show how God works in a man's life, and how you can
cooperate with Him in yours
- The huge promise that you "can" become the man God created you
to be
Don't settle for less. Join Patrick on this epic adventure of
becoming God's man. You'll discover how to prevail in tough times
and release God's power in every area of your life.
The Making of the Modern Law: Legal Treatises, 1800-1926 includes
over 20,000 analytical, theoretical and practical works on American
and British Law. It includes the writings of major legal theorists,
including Sir Edward Coke, Sir William Blackstone, James Fitzjames
Stephen, Frederic William Maitland, John Marshall, Joseph Story,
Oliver Wendell Holmes, Jr. and Roscoe Pound, among others. Legal
Treatises includes casebooks, local practice manuals, form books,
works for lay readers, pamphlets, letters, speeches and other works
of the most influential writers of their time. It is of great value
to researchers of domestic and international law, government and
politics, legal history, business and economics, criminology and
much more.++++The below data was compiled from various
identification fields in the bibliographic record of this title.
This data is provided as an additional tool in helping to insure
edition identification: ++++Harvard Law School
LibraryCTRG95-B3854Includes index.New York; London: Macmillan,
1903. 3 v.: ports.; 24 cm
The Making of the Modern Law: Legal Treatises, 1800-1926 includes
over 20,000 analytical, theoretical and practical works on American
and British Law. It includes the writings of major legal theorists,
including Sir Edward Coke, Sir William Blackstone, James Fitzjames
Stephen, Frederic William Maitland, John Marshall, Joseph Story,
Oliver Wendell Holmes, Jr. and Roscoe Pound, among others. Legal
Treatises includes casebooks, local practice manuals, form books,
works for lay readers, pamphlets, letters, speeches and other works
of the most influential writers of their time. It is of great value
to researchers of domestic and international law, government and
politics, legal history, business and economics, criminology and
much more.++++The below data was compiled from various
identification fields in the bibliographic record of this title.
This data is provided as an additional tool in helping to insure
edition identification: ++++Harvard Law School
LibraryCTRG95-B3854Includes index.New York; London: Macmillan,
1903. 3 v.: ports.; 24 cm
The Making of the Modern Law: Legal Treatises, 1800-1926 includes
over 20,000 analytical, theoretical and practical works on American
and British Law. It includes the writings of major legal theorists,
including Sir Edward Coke, Sir William Blackstone, James Fitzjames
Stephen, Frederic William Maitland, John Marshall, Joseph Story,
Oliver Wendell Holmes, Jr. and Roscoe Pound, among others. Legal
Treatises includes casebooks, local practice manuals, form books,
works for lay readers, pamphlets, letters, speeches and other works
of the most influential writers of their time. It is of great value
to researchers of domestic and international law, government and
politics, legal history, business and economics, criminology and
much more.++++The below data was compiled from various
identification fields in the bibliographic record of this title.
This data is provided as an additional tool in helping to insure
edition identification: ++++Harvard Law School
LibraryCTRG95-B3854Includes index.New York; London: Macmillan,
1903. 3 v.: ports.; 24 cm
This book breaks new ground in human resource management through
focusing on specific themes written by a range of European experts
drawing on a common survey. As such it is a major progression from
previous texts that lack a coherent, cross-national database.
Representing a truly collaborative European project, it includes
themes such as flexibility, training and development, industrial
relations, regional aspects and the problems of organising and
undertaking comparative human resource management research.
You Don't Have to Settle "Over the last four decades, I've met
one-on-one with thousands of men. Most of them know that Jesus
promised "a rich and satisfying life" (John 10:10), but too many
are confused about what that looks like. In fact, I'd estimate that
90 percent of Christian men lead lukewarm, stagnant, defeated lives
- and they hate it. When men try to put into words what's holding
them back, they invariably describe one or more of these seven
symptoms: - "I just feel like I'm in this thing alone." - "I don't
feel like God cares about me personally - not really." - "I don't
feel like my life has a purpose. In fact, it seems random." - "I
have destructive behaviors that keep dragging me down." - "My soul
feels dry." - "My most important relationships are not working." -
"I don't feel like I'm doing anything that will make a lasting
difference." "Do you see yourself in these statements? In my
experience, these inner aches and pains correspond to seven primal
God-given needs that all men feel deeply. And in Man Alive, I'll
show you something surprising - God's plan to harness that raw,
restless energy you feel, pull you out of mediocrity, and propel
you toward the life you were meant to live. I promise you...there
is a way. No man should have to settle for half alive. You can
become the man God created you to be. You can experience a powerful
life transformed by Christ. In the book you're holding, I'll show
you how." - Patrick Morley, PhD "Most men want to leave a positive
moral and spiritual legacy. Yet we know that in order to do that,
we must be living out our moral and spiritual beliefs in the
present. Man Alive shows how to make this desire a reality. I
highly recommend this book to men of all ages." - Gary Chapman,
author, The Five Love Languages "Something is missing from the
average Christian man's life, but what is it? Man Alive gives men
permission to dig down and discover the fire within." - Craig
Groeschel, Senior Pastor of LifeChurch.tv; author of Dare to Drop
the Pose, Chazown, and Weird "A great many men I've met want so
much to experience the rich and abundant life Jesus promised but
don't. As a result, they feel dissatisfied, caught in conflicting
emotions. Are you one? In Man Alive, Pat Morley--who has probably
had more deeply personal conversations with men than anyone I
know--goes straight to the heart of your dissatisfaction. He
delivers a world of wisdom that will lead you to strength,
confidence and clarity." - Bob Buford, Founder, Leadership Network,
author of Halftime and Finishing Well
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