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Books > Health, Home & Family > Cookery / food & drink etc > Beverages > Alcoholic beverages > Wines
“The evocative journey
behind a jewel in the Cape’s
winemaking crown.”
This book is a celebration of Constantia
Glen’s rocketing success – it’s an historical
account, rich in scale, but it’s also the intimate
story of a family whose determined vision is
underwritten by a deep love for this land. It
pays homage to the finely-tuned contemporary
operations and advances behind its worldclass
wine-making, the Constantia Glen
team’s unflinching commitment to quality in
everything that they do and an honouring of
the ‘extended family,’ the Constantia Glen
staff – some of whom have worked on the
farm for decades. “There’s a lot to be said for
continuity,” says Alexander Waibel. “It’s in the
way we learn about our vineyards and the way
we value the people who work in them.”
Jurassic, basalt, moraine, flint, alluvial, magma: what are these
words and what do they have to do with wine? The answers are here
in this book. They are geological terms that reflect a bond between
wine and the land. Understanding geology, however, is tricky.
Geological concepts are obscure; processes can be imperceptibly
slow, invisible, and unimaginably ancient. The terminology is
formidable, such that even the names of common rocks carry an air
of mystery. Geology is introduced plainly, starting with basic
principles, all in the context of wine. The emphasis is on the
kinds of processes that shape vineyards, and on the minerals, rocks
and soils that host the vines. Geological words now commonly seen
in wine writings are systematically explained. You will learn the
stories behind some of the names, the human face of geology. The
book also explores how the geology-wine connection manifests in the
finished product and evaluates its importance, particularly in the
contexts of minerality, terroir, and wine taste. The fact is that
geology is increasingly being promoted in the world of wine; the
aim here is to help it be properly understood.
Attempting to export wine to the U.S. has long been fraught with
difficulty, especially for the smaller producers. The U.S. wine
industry, complicated by confusing regulations and intense internal
brand competition, is also the land of opportunity and home to an
adventurous and egalitarian wine consuming population. But without
an understanding of how to effectively enter this complex market,
the exporter often founders and retreats in frustration. This book
provides a guide to approaching and attracting an importer,
differentiating terms and regulations which must be understood to
prosper, and avenues to achieving and sustaining attainable sales
and distribution goals.
The bestselling wine marketing book in the English language is
fully revised and updated to meet the newest challenges and
opportunities of modern global wine markets. New topics include
social media marketing, sales and marketing metrics, complete
regulatory compliance, website strategies and graphic design, brand
strategies, demographic changes, and wine tourism. "Wine Marketing
and Sales" covers every conceivable aspect of marketing and selling
wine, from basic theory and principles, to the practical
application of sales and marketing strategies in the real-world,
brand-saturated marketplace. Written by three of the industry s
most respected wine business professionals and educators, this book
puts new and powerful tools into the hands of veteran brand
managers, and the vast bank of wine marketing knowledge within
reach of the untrained winery owner desperate for a foothold."
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Wine Journal
(Paperback)
Speedy Publishing LLC
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R348
R321
Discovery Miles 3 210
Save R27 (8%)
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Ships in 18 - 22 working days
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Following the enormous decade-long success of his best-selling
Winery Technology and Operations, physical chemist and winemaker
Yair Margalit comes out with the successive Concepts in Wine
Technology, fully updated and revised to meet the advances of
modern winemaking. Among the extended topics are fermentation, skin
contact, acid balance, phenolics, bottling, the use of oak and
quality control. He begins in the vineyard discussing proper
maturation, soil and climate, bunch health, vineyard disease states
and grape varieties. Next he tackles the pre-harvest with a careful
look at vineyard management and preparing the winery for harvest.
Dr. Margalit then outlines the entire process of harvesting; from
destemming, crushing and skin contact as it applies to both red and
white grapes; to pressing, must correction and temperature control.
Fermentation is examined fully and includes a lengthy look at the
factors affecting malo-lactic fermentation and its pros and cons.
There is a huge chapter on cellar operations that deals with
racking, stabilization, fining, filtration, blending and
maintaining winery hardware, followed by sections on barrelling and
bottling. The final chapter pulls together the more general aspects
of wine technology, covering sulphur-dioxides, different forms of
wine spoilage and ways to ward them off, legal regulations and, one
of the most important and enigmatic compounds in wine, phenolics.
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