|
|
Books > Language & Literature > Literary & linguistic reference works > Writing & editing guides
Designing Science Presentations: A Visual Guide to Figures, Papers,
Slides, Posters, and More, Second Edition, guides scientists of any
discipline in the design of compelling science communication. Most
scientists never receive formal training in the design, delivery
and evaluation of scientific communication, yet these skills are
essential for publishing in high-quality journals, soliciting
funding, attracting lab personnel, and advancing a career. This
clear, readable volume fills that gap, providing visually intensive
guidance at every step-from the construction of original figures to
the presentation and delivery of those figures in papers,
slideshows, posters and websites. The book provides pragmatic
advice on the preparation and delivery of exceptional scientific
presentations and demonstrates hundreds of visually striking
presentation techniques.
USE YOUR WORDS introduces the art of creative nonfiction to women
who want to give written expression to their lives as mothers.
Written by award-winning teacher and writer, Kate Hopper, this book
will help women find the heart of their writing, learn to use
motherhood as a lens through which to write the world, and turn
their motherhood stories into art. Each chapter of USE YOUR WORDS
focuses on an element of craft and contains a lecture, a published
essay, and writing exercises that will serve as jumping-off points
for the readers' own writing. Chapter topics include: the
importance of using concrete details, an overview of creative
nonfiction as a genre, character development, voice, humor, tense
and writing the hard stuff, reflection and back-story, structure,
revision, and publishing. The content of each lecture is aligned
with the essay/poem in that chapter to help readers more easily
grasp the elements of craft being discussed. Together the chapters
provide a unique opportunity for mother writers to learn and grow
as writers.
USE YOUR WORDS takes the approach that creative writing can be
taught, and this underscores each chapter. When students learn to
read like writers, to notice how a piece is put together, and to
question the choices a writer makes, they begin to think like
writers. When they learn to ground their writing in concrete,
sensory details and begin to understand how to create believable
characters and realistic dialogue, their own writing improves. USE
YOUR WORDS reflects Kate's style as a teacher, guiding the reader
in a straightforward, nurturing, and passionate voice. As one
student noted in a class evaluation: Kate is a born writer and
teacher, and her enthusiasm for essays about motherhood and for
teaching the nuts and bolts of writing so that ordinary mothers
have the tools to write their stories is a gift to the world. She
is raising the value of motherhood in our society as she helps
mothers build their confidence and strengthen their game as
writers.
An inspiring and essential book for everyone interested in
improving the way they write. - Brian Minards, School of
Advertising, Academy of Art University, San Francisco Writing copy
is often assumed to be a natural talent. However, there are simple
techniques you can employ to craft strong written content with
ease. This revised edition teaches the art of writing great copy
for digital media, branding, advertising, direct marketing,
retailing, catalogues, company magazines and internal
communications, and aspects of writing for social media are
integrated throughout. There are also new interviews and case
studies. Using a series of exercises and up-to-date illustrated
examples of award-winning campaigns and communication,
*Copywriting, Third Edition takes you through step-by-step
processes that can help you to write content quickly and
effectively.
Expository Discourse describes the social science research genre in
an entirely original light. The authors present a comprehensive
model which characterizes the generic, registerial and discoursal
options as they interweave within a text, formulating explicit
realization statements that relate the abstract categories of move
and act (as described by Swales) to the way these units actually
are created by lexical and grammatical choices. The realization
networks draw on the work of systemic functional linguists,
primarily Halliday, Hasan, Martin, and Ventola.
Communications for ICT is an essential guide to technical
communication for IT professionals. Whether you want to become a
Technical Writer, or simply an IT professional who wants to become
better at doing documentation (and that can boost your career),
this handy guide is for you. Going well beyond the conventional
technical communication text book, it also includes important
topics such as professional conduct, argument/persuasion, software
project documentation (like requirements specifications),
international communication, high-performance project teams and the
ethical technologist. These are in addition to how to write
technical reports, user manuals and whitepapers. Communications for
ICT is the prescribed text for a course by the same name in the
School of ICT at Griffith University, a top-ten research university
in Australia. The author combines 15 years of practical experience
as a technical writer in the IT industry, with his ongoing academic
teaching and research since 1999. Dr. Tuffley has produced a
practical guide that can be understood and applied by any IT
industry worker wishing to develop these important, but often
neglected skills. Free Template. Offering outstanding value for
money, Communications for ICT provides you with instruction that is
the equivalent of a high-quality university level, education.
Included in the price are handy downloadable templates that allow
the would-be technical writer to be off to a flying start with
documents such as user guides, software requirements
specifications, design documentation and test plans.
Provides the reader with essential foundational fashion knowledge
on the history of fashion and key industry terminology. Includes
specific instructions on how to approach three styles of fashion
writing - service pieces, runway reviews and reports, and trend
reports. The reader is taught how to determine and address the
audience and the difference between writing for print and online
outlets. Looks beyond traditional fashion writing to explore
contemporary issues such as slow fashion, cultural appropriation,
and diversity, as well as how fashion can be used to discuss other
ideas through creative nonfiction and cultural criticism.
How to cite, reference & avoid plagiarising at university Is
there a secret to successful study? The answer is 'yes'! There are
some essential skills and smart strategies that will help you to
improve your results at university. This easy-to-use guide helps to
develop the essential academic skills of writing and thinking
needed to cite and reference with confidence in your academic
studies. Plagiarism and the most common methods of quoting,
summarising and paraphrasing are explained and modelled throughout
the book. HOW TO CITE, REFERENCE & AVOID PLAGIARISM AT
UNIVERSITY provides tips, tools and techniques you will need to
perform with excellence, including how to: * understand the
importance of correct citation and referencing in academic writing
* be aware of the facts about plagiarism and how it can be
identified and avoided * search for and evaluate sources from the
literature * introduce the work of others into your own text *
understand and use the five most common citation and referencing
styles. Visit www.smarterstudyskills.com to access a wealth of
useful information, tips, templates and interactive activities that
will support your skills development.
Exploring research and pedagogy on second language writing, this
volume focuses on issues concerning policy decisions affecting
foreign students.
Censorship has been an ongoing phenomenon even in "the land of the
free." This examination of banned books across U.S. history
examines the motivations and effects of censorship, shows us how
our view of right and wrong has evolved over the years, and helps
readers to understand the tremendous importance of books and films
in our society. Books ranging from classics such as A Farewell to
Arms, Lord of the Rings, The Catcher in the Rye, and The Color
Purple as well as best-selling books such as Are You There, God?
It's Me Margaret, titles in the Harry Potter series, and various
books by bestselling novelist Stephen King have all been on the
banned books list. What was the content that got them banned, who
wanted them banned, and did the ban have the desired effect of
minimizing the number of people who read the title-or did it have
the opposite effect, inadvertently creating an even larger
readership for the book? Silenced in the Library: Banned Books in
America provides a comprehensive examination of the challenges to
major books as well as the final results of these selections being
deemed "unfit for public consumption." Included in its discussion
are explanations of the true nature of the objections along with
the motives of the authors, publishers, and major proponents of the
books. Content is organized based on why the books were banned,
such as sexual content, drug use, or religious objections. This
approach helps readers to see trends in how people have approached
the challenge of evaluating what is "proper" and shows how our
societal consensus of what is acceptable has evolved over the
years. Readers will come away with a fuller appreciation of the
immense power of words on a page-or an eReader device-to inflame
and outrage, influence opinion, incite thought, and even change the
course of history. Provides readers with a broad understanding of
the different levels of censorship Puts challenges to books into
historical context of societal standards and current events Takes
both historical and literary perspectives, recognizing the lasting
cultural influences of texts and their literary significance
Presents biographical background of major authors who have been
challenged Identifies the source and explains the result of
challenges to the most important or influential banned books
Compares challenges to controversial books against similar
challenges to controversial films, television shows, and video
games
With more than 65,000 copies sold in two editions and
recommended by "Forbes "and "U.S. News & World Report, " this
newly updated guide offers sound advice on every aspect of
researching, writing, and delivering an effective speech. Filled
with anecdotes, examples, and practical advice, this accessible
guide makes one of the most daunting tasks manageable--and even
fun.
Speaking coach Joan Detz covers everything from the basics to the
finer points of writing and delivering a speech with persuasion,
style, and humor.
Topics include:
- Assessing your audience
- Researching your subject--and deciding what to leave out
- Keeping it simple
- Using imagery, quotations, repetition, and humor
- Special-occasion speeches
- Speaking to international audiences
- Using Power Point and other visual aids
- And many more
Updated to include new examples and the latest technology, as
well as a section on social media, this is a must-have for anyone
who writes and delivers speeches, whether novices or experienced
veterans at the podium.
Discover what every new and aspiring author needs to know about the publishing industry and how to navigate all the complicated feelings that come with writing a book in this no-nonsense guide from literary agent, author, and creator of the popular newsletter Agents & Books Kate McKean.
Writers all want the secret to getting published: the magic formula for a query letter, the list of agents who will instantly say yes, and the perfect marketing campaign to hit “The List.” But writing is about so much more than the intellectual act of putting pen to paper—writers also deserve reassurance that the emotional highs and lows of writing is a normal, valid part of the process. And it might seem easier to focus on the nuts and bolts of writing books—word counts, query letters, and author platforms—than the messy feelings that accompany writing like doubt, fear, and hope, but the two things are inextricably linked.
Write Through It is a candid, actionable guide to navigating the rollercoaster ride of writing and publishing, both on and off the page. Literary agent and author Kate McKean has been educating authors and demystifying publishing for years in her popular newsletter Agents & Books, and now, in these pages, she walks writers of all genres through every stage of the writing and publishing process and its accompanying emotional moments. From the uncertainty of knowing when you should stop fiddling with your book and start pitching to agents to how to deal with the sting of rejection and the elation (and fear) of getting a book deal, Write Through It covers it all.
Drawing from her own extensive experience, McKean goes beyond the practicalities of writing and publishing to address the less-talked-about emotional side of the journey. This book is a must-read for any writer looking to understand the full spectrum of the writing life.
|
|