Academic Writing is emerging as a distinct subject for teaching and research in higher education in the UK and elsewhere. Teaching Academic Writing in UK Higher Education introduces this growing field and is a resource for university teachers, researchers and administrators interested in developing students' writing. The book highlights a lively transnational culture of teaching and research in Academic Writing, and will have both immediate and lasting influence on how university writing programmes and initiatives are shaped in the years ahead.

Because reporting is changing, this volume offers readers a thorough introduction to the rapidly evolving world of gathering information for local news organizations. This easy-to-read text is filled with contemporary examples and solid advice for the beginning reporting student. Designed for students with a foundation in news writing, it provides chapters on such basics as news research, interviewing, and observation skills. It further offers a chapter on the use of personal computers as research and reporting tools. Readers will find useful tips and examples written by award-winning professional journalists that reflect the numerous changes in the art and science of information gathering in the past decade.

Plunging into the verbal quagmire of official language used by bureaucrats in both government and business, distinguished linguist Roger W. Shuy develops new techniques based on linguistic principles to improve their communication with the public.

Shuy presents nine case studies that reveal representative problems with bureaucratic language. He characterizes the traits of bureaucratic language candidly, though somewhat sympathetically, and he describes how linguists can provide bureaucrats with both the tools for communicating more clearly and also the authority to implement these changes.

Drawing on documents cited in class action lawsuits brought against the Social Security Administration and Medicare, Shuy offers a detailed linguistic analysis of these agencies' problems with written and oral communication, and he outlines a training program he developed for government writers to solve them. Moving on to the private sector, Shuy analyzes examples of the ways that businesses such as car dealerships, real estate and insurance companies, and commercial manufacturers sometimes fail to communicate effectively. Although typically bureaucracies change their use of language only when a lawsuit threatens, Shuy argues that clarity in communication is a cost effective strategy for preventing or at least reducing litigation.

"Bureaucratic Language in Government and Business" explains why bureaucratic language can be so hard to understand and what can be done about it.

This innovative book is the first to identify and describe the systematic process that drives the day-to-day work of writers in the real world of print and broadcast journalism, public relations, and advertising. The key to creative problem solution for both simple and complex assignments in media work is engagingly detailed in this thought-provoking guide. Users of this book will learn how to fulfill assignments and write copy that meets an editor's or client's expectations, speaks to the intended audience, stands up to question, and remains in memory.
The author skillfully blends tested processes from science and art to equip the student with the tools of self-management and the techniques of disciplined creativity that defend against erroneous judgment. Recognizing the role of problem solving in media and the primacy of critical thinking at all stages of the writing process -- from preparatory measures to final writing -- the author challenges the assumption that discipline and creativity areincompatible partners. That partnership is described in detail, then dramatized with absorbing examples and illustrations drawn from interviews with experienced practitioners in print and broadcast journalism, public relations, and advertising. Each chapter is a discovery of how this reliable partnership for solving writing problems in media applies to both anticipated and unexpected communication situations. Making known what media professionals have learned through trial and error on the job, here is a thinking and writing dynamic that students, new hires, and aspiring free-lancers can now acquire before entering the world of print or broadcast journalism, public relations, or advertising.

Writing for Public Relations and Strategic Communication equips students with the knowledge, skills, and tools they need to write persuasively. The book underscores the importance of strategic analysis at the beginning of the writing process. Utilizing an audience-centered perspective, it shows how persuasive writing emerges organically after critically assessing the goals of an organization's message in light of its intended audience. Students learn essential strategic thinking and planning skills to create effective and intentional writing. The book presents the theoretical underpinnings of behavior, which students can then employ to generate prose that prioritizes the audience's reasons for attending to the message. The book is unique in presenting a primer on communication, persuasion, and moral theories that provides students a roadmap for constructing effective, ethical arguments. Throughout, anecdotes, examples, quizzes, and assignments help connect theory to practical, real-world applications. Writing for Public Relations and Strategic Communication helps readers build their persuasive writing skills for professional and effective public relations, employing unique strategies and tactics, such as: A generative writing system that helps students identify and organize important information to produce quality prose, then adapt it to various media, on deadline. Interactive walkthroughs of writing examples that deconstruct prose, offering students insights not just into what to write, but how and why practitioners make strategic choices-down to the word level. Long-form scenario prompts that allow students to hone their persuasive writing, editing, and communication management skills across an array of platforms. Three two-chapter modules where the first chapter demonstrates how to write effective prose for a particular channel and the second offers practical help in delivering those products through message-delivery channels. Detailed case studies demonstrating how to translate research and planning into storytelling that addresses organizational problems. Unique chapters building important analytical literacies, such as search engine optimization tactics, marketing statistics analysis and data-driven audience targeting methods.

Designing Science Presentations: A Visual Guide to Figures, Papers, Slides, Posters, and More, Second Edition, guides scientists of any discipline in the design of compelling science communication. Most scientists never receive formal training in the design, delivery and evaluation of scientific communication, yet these skills are essential for publishing in high-quality journals, soliciting funding, attracting lab personnel, and advancing a career. This clear, readable volume fills that gap, providing visually intensive guidance at every step-from the construction of original figures to the presentation and delivery of those figures in papers, slideshows, posters and websites. The book provides pragmatic advice on the preparation and delivery of exceptional scientific presentations and demonstrates hundreds of visually striking presentation techniques.

This volume explores the relationship between the emphasis on performance in Elizabethan humanist education and the flourishing of literary brilliance around the turn of the sixteenth century. This study asks us what lessons we can learn today from Shakespeare's Latin grammar school. What were the cognitive benefits of an education so deeply rooted in what Demosthenes and Quintilian called "actio"-acting? Because of the vast difference between educational practice then and now, we have not often followed one essential thread: the focus on performance. This study examines the connections relevant to the education offered in schools today. This book will be of great interest to teachers, scholars, and administrators in performing arts and education.

Drama, History, Great Britain, Tudor Era, Elizabethan Era, Stuart Era, acting & auditioning

Provides the reader with essential foundational fashion knowledge on the history of fashion and key industry terminology. Includes specific instructions on how to approach three styles of fashion writing - service pieces, runway reviews and reports, and trend reports. The reader is taught how to determine and address the audience and the difference between writing for print and online outlets. Looks beyond traditional fashion writing to explore contemporary issues such as slow fashion, cultural appropriation, and diversity, as well as how fashion can be used to discuss other ideas through creative nonfiction and cultural criticism.

Provides the reader with essential foundational fashion knowledge on the history of fashion and key industry terminology. Includes specific instructions on how to approach three styles of fashion writing - service pieces, runway reviews and reports, and trend reports. The reader is taught how to determine and address the audience and the difference between writing for print and online outlets. Looks beyond traditional fashion writing to explore contemporary issues such as slow fashion, cultural appropriation, and diversity, as well as how fashion can be used to discuss other ideas through creative nonfiction and cultural criticism.

Beginning with the role and responsibilities of the editor, this book discusses editorial outlook, motivation, skills, and policies and procedures that provide guidance for editing. The nature of the workplace, automation, authors and manuscripts, the vital editorial manual, production, and ethics are also covered. Pertinent to editors of journals and newsletters and their contributors, the book is also of value to public and academic libraries; courses in journalism, publishing, and writing; and associations or organizations that publish journals or newsletters.

The Publication Manual of the American Psychological Association, Seventh Edition is the official source for APA Style. With millions of copies sold worldwide in multiple languages, it is the style manual of choice for writers, researchers, editors, students, and educators in the social and behavioral sciences, natural sciences, nursing, communications, education, business, engineering, and other fields. Known for its authoritative, easy-to-use reference and citation system, the Publication Manual also offers guidance on choosing the headings, tables, figures, language, and tone that will result in powerful, concise, and elegant scholarly communication. It guides users through the scholarly writing process-from the ethics of authorship to reporting research through publication. The seventh edition is an indispensable resource for students and professionals to achieve excellence in writing and make an impact with their work. The seventh edition has been thoroughly revised and updated to reflect best practices in scholarly writing and publishing. All formats are in full color, with a new tabbed spiral version Improved ease of navigation, with many additional numbered sections to help users quickly locate answers to their questions Resources for students on writing and formatting annotated bibliographies, response papers, and other paper types as well as guidelines on citing course materials Dedicated chapter for new users of APA Style covering paper elements and format, including sample papers for both professional authors and student writers New chapter on journal article reporting standards that includes updates to reporting standards for quantitative research and the first-ever qualitative and mixed methods reporting standards in APA Style New chapter on bias-free language guidelines for writing about people with respect and inclusivity in areas including age, disability, gender, participation in research, race and ethnicity, sexual orientation, socioeconomic status, and intersectionality More than 100 new reference examples covering periodicals, books, audiovisual media, social media, webpages and websites, and legal resources More than 40 new sample tables and figures Expanded guidance on ethical writing and publishing practices, including how to ensure the appropriate level of citation, avoid plagiarism and self-plagiarism, and navigate the publication process Guidelines that support accessibility for all users, including simplified reference, in-text citation, and heading formats as well as additional font options

Expository Discourse describes the social science research genre in an entirely original light. The authors present a comprehensive model which characterizes the generic, registerial and discoursal options as they interweave within a text, formulating explicit realization statements that relate the abstract categories of move and act (as described by Swales) to the way these units actually are created by lexical and grammatical choices. The realization networks draw on the work of systemic functional linguists, primarily Halliday, Hasan, Martin, and Ventola.

This book has won the CHOICE Outstanding Academic Title award 2014. Since its launch in 2006, Twitter has evolved from a niche service to a mass phenomenon; it has become instrumental for everyday communication as well as for political debates, crisis communication, marketing, and cultural participation. But the basic idea behind it has stayed the same: users may post short messages (tweets) of up to 140 characters and follow the updates posted by other users. Drawing on the experience of leading international Twitter researchers from a variety of disciplines and contexts, this is the first book to document the various notions and concepts of Twitter communication, providing a detailed and comprehensive overview of current research into the uses of Twitter. It also presents methods for analyzing Twitter data and outlines their practical application in different research contexts.

-- Finishing and publishing a PhD is daunting as, for most students, it will be their first experience working within the academic system. This guide offers a helping hand during and when making decisions about how to move on with their career, specifically in the biological sciences. -- Examples are tailored to biological science, offering a unique reference for PhD students in these disciplines. -- The author has authored more than 200 peer reviewed scientific papers and book chapters, and five books. He has been the Editor-in-Chief of an ISI journal for 9 years, and has graduated more than 20 postgraduate students. His blog on writing and publishing in biological sciences is read by thousands globally. -- Most of the 25,000 universities in the world have postgraduates in biological sciences, and emerging economies, such as India and China, will have special interest in this book as their academic systems still fall outside of the academic mainstream. -- The book has many short, easy to read, chapters which are interconnected to provide a comprehensive treatment of each subject, and it explore the 'hot' topics in academic publishing, from Open Access to new blockchain models, as well as academic bullying.

A Spectator Best Book of the Year `There are three rules for writing a novel,' Somerset Maugham once said. `Unfortunately, no one knows what they are.' So how to bring characters to life, find a voice, kill your darlings, avoid plagiarism (or choose not to), or run that most challenging of literary gauntlets-writing a good sex scene? Veteran editor and author Richard Cohen takes us on a fascinating excursion into the lives and minds of our greatest writers-from Balzac and Eliot to Woolf and Nabokov, through to Zadie Smith and Stephen King, with a few mischievous detours to Tolstoy along the way. In a glittering tour d'horizon, he lays bare their tricks, motivations, techniques, obsessions and flaws.