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Books > Business & Economics > Business & management > Management of specific areas > Research & development management

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Business-Driven Research & Development - Managing Knowledge to Create Wealth (Hardcover) Loot Price: R2,649
Discovery Miles 26 490
Repayment Terms: R248 pm x 12*
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Business-Driven Research & Development - Managing Knowledge to Create Wealth (Hardcover): A. Ganguly

Business-Driven Research & Development - Managing Knowledge to Create Wealth (Hardcover)

A. Ganguly

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Loot Price R2,649 Discovery Miles 26 490 | Repayment Terms: R248 pm x 12*

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Business-Driven Research & Development demonstrates how science and technology can be managed in order to meet well defined business directives. The book argues that it should be a fundamental business premise that the primary role of research and development is to fulfil strategic objectives, within a framework of time and cost targets. The book examines the traditional disconnection between research and development and the market place, and presents the means to derive competitive advantage through overcoming it.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: June 1999
First published: 1999
Authors: A. Ganguly
Dimensions: 216 x 140 x 18mm (L x W x T)
Format: Hardcover
Pages: 202
ISBN-13: 978-0-333-77650-6
Categories: Books > Business & Economics > Business & management > Management of specific areas > Research & development management
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LSN: 0-333-77650-X
Barcode: 9780333776506

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