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Aktive Produktindividualisierung - Ansatzpunkte zur nutzerorientierten Konzeption von Mass-Customization-Angeboten im Konsumgutermarkt (German, Paperback, 2009 ed.) Loot Price: R1,847
Discovery Miles 18 470
Repayment Terms: R173 pm x 12*
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Aktive Produktindividualisierung - Ansatzpunkte zur nutzerorientierten Konzeption von Mass-Customization-Angeboten im...

Aktive Produktindividualisierung - Ansatzpunkte zur nutzerorientierten Konzeption von Mass-Customization-Angeboten im Konsumgutermarkt (German, Paperback, 2009 ed.)

Anja Dull; Foreword by Prof Dr Hans H Bauer

Series: Schriftenreihe des Instituts fur Marktorientierte Unternehmensfuhrung (IMU), Universitat Mannheim

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Loot Price R1,847 Discovery Miles 18 470 | Repayment Terms: R173 pm x 12*

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Die Ergebnisse von Anja Dull liefern wichtige Erkenntnisse im Hinblick auf Ansatzpunkte zur nutzerorientierten Gestaltung und Positionierung von Mass-Customization-Angeboten im Konsumgutermarkt."

General

Imprint: Gabler
Country of origin: Germany
Series: Schriftenreihe des Instituts fur Marktorientierte Unternehmensfuhrung (IMU), Universitat Mannheim
Release date: 2009
First published: 2009
Authors: Anja Dull
Foreword by: Prof Dr Hans H Bauer
Dimensions: 210 x 148 x 14mm (L x W x T)
Format: Paperback
Pages: 236
Edition: 2009 ed.
ISBN-13: 978-3-8349-1518-4
Languages: German
Subtitles: German
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
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LSN: 3-8349-1518-1
Barcode: 9783834915184

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