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Cultivating Copyright - How Creators and Creative Industries Can Harness Intellectual Property to Survive the Digital Age (Hardcover) Loot Price: R3,976
Discovery Miles 39 760
Repayment Terms: R373 pm x 12*
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Cultivating Copyright - How Creators and Creative Industries Can Harness Intellectual Property to Survive the Digital Age...

Cultivating Copyright - How Creators and Creative Industries Can Harness Intellectual Property to Survive the Digital Age (Hardcover)

Bhamati Viswanathan

Series: Routledge Research in Intellectual Property

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Loot Price R3,976 Discovery Miles 39 760 | Repayment Terms: R373 pm x 12*

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Creators and creative industries are struggling to navigate the digital age. Intellectual property rights, including copyrights, trademarks, and patents, offer invaluable tools to help creative industries remain viable and sustainable. But to be fully effective, they must be considered as part of a greater ecosystem. Cultivating Copyright offers a framework for tailoring flexible strategies and adaptive solutions suited to diverse creative industries. Tailored solutions entail change on four fronts: business models and strategies, legal policies and practices, technological measures, and cultural and normative features. Creating strong creative industries through tailored solutions serves critical functions: promoting richly varied artistic endeavors and supporting democratic flourishing.

General

Imprint: Routledge
Country of origin: United Kingdom
Series: Routledge Research in Intellectual Property
Release date: July 2019
First published: 2020
Authors: Bhamati Viswanathan
Dimensions: 229 x 152 x 14mm (L x W x T)
Format: Hardcover
Pages: 234
ISBN-13: 978-1-138-47749-0
Categories: Books > Humanities > General
Books > Reference & Interdisciplinary > Communication studies > Media studies
Books > Business & Economics > Economics > General
Books > Law > Jurisprudence & general issues > General
Books > Business & Economics > Business & management > Management of specific areas > Research & development management
Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Press & journalism
Books > Law > Laws of other jurisdictions & general law > Social law > General
Books > Sport & Leisure > Sports & outdoor recreation > Sports training & coaching > General
Books > Law > Laws of other jurisdictions & general law > Private, property, family law > Personal property law > Intellectual property, copyright & patents
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LSN: 1-138-47749-4
Barcode: 9781138477490

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