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Measuring the User Experience - Collecting, Analyzing, and Presenting UX Metrics (Paperback, 3rd edition)
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Measuring the User Experience - Collecting, Analyzing, and Presenting UX Metrics (Paperback, 3rd edition)
Series: Interactive Technologies
Expected to ship within 12 - 17 working days
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Measuring the User Experience: Collecting, Analyzing, and
Presenting UX Metrics, Third Edition provides the quantitative
analysis training that students and professionals need. This book
presents an update on the first resource that focused on how to
quantify user experience. Now in its third edition, the authors
have expanded on the area of behavioral and physiological metrics,
splitting that chapter into sections that cover eye-tracking and
measuring emotion. The book also contains new research and updated
examples, several new case studies, and new examples using the most
recent version of Excel.
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