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Escalation of Commitment in Internationalization Processes - The Role of Bounded Rationality in the Uppsala Model (Hardcover, 1st ed. 2018) Loot Price: R3,513

Discovery Miles 35 130

Repayment Terms: R329 pm x 12*

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Escalation of Commitment in Internationalization Processes - The Role of Bounded Rationality in the Uppsala Model (Hardcover,...

Escalation of Commitment in Internationalization Processes - The Role of Bounded Rationality in the Uppsala Model (Hardcover, 1st ed. 2018)

Bjoern Roeber

Series: MIR Series in International Business

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Loot Price R3,513 Discovery Miles 35 130 | Repayment Terms: R329 pm x 12*

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This unique book on international business presents a critical review of the role of bounded rationality in internationalization process (IP) research. Corporate internationalization processes have been a subject of scientific debate for several decades. However, it is questionable whether behavioral research insights are sufficiently acknowledged in this academic discipline. Against this backdrop, the author critically assesses the behavioral assumptions of the Uppsala Model, which is commonly considered to be the pivotal approach in internationalization process research.

General

Imprint:	Springer International Publishing AG
Country of origin:	Switzerland
Series:	MIR Series in International Business
Release date:	November 2017
First published:	2018
Authors:	Bjoern Roeber
Dimensions:	235 x 155mm (L x W)
Format:	Hardcover
Pages:	194
Edition:	1st ed. 2018
ISBN-13:	978-3-319-69101-5
Categories:	Books > Social sciences > Psychology > Occupational & industrial psychology Books > Business & Economics > Economics > General Books > Business & Economics > Business & management > International business Books > Business & Economics > Business & management > Business strategy Books > Business & Economics > Business & management > Management & management techniques > Operational research Promotions
LSN:	3-319-69101-5
Barcode:	9783319691015