Books > Business & Economics > Business & management > Business strategy
|
Buy Now
Global Networks - The Vodafone-Ericsson Journey to Globalization and the Inception of a Requisite Organization (Hardcover)
Loot Price: R1,474
Discovery Miles 14 740
|
|
Global Networks - The Vodafone-Ericsson Journey to Globalization and the Inception of a Requisite Organization (Hardcover)
Expected to ship within 12 - 17 working days
|
Vodafone is one of the most successful global companies of the last
20 years, growing from holder of one of the first two mobile
communications licences in the UK, to being a dominant global
brand. Whilst its leadership, mergers and acquisitions, and
marketing all are well documented, much less is known about how
Vodafone really benefited from such endeavours, and how it managed
the transformational organizational journey from national to truly
global. In this fascinating insight the author provides a unique
experiential view into the hidden globalization of Vodafone, in
which was created a social network that was engaged in the
acquisition and deployment of a global network of mobile technology
that now serves a proportionate mobile customer base of 198.6
million (at 31 December 2006). This new book examines how Vodafone
has led the industry to a global stage, sharing data and knowledge,
negotiating commercial terms and operational excellence, all for
significant global aggregation cost synergy advantage. The reader
will learn about how the intra-organizational teams were formed
within Vodafone and further cooperated within an informal virtual
global interorganizational network organization; an invisible
structure that gave Vodafone a unique economic advantage. If your
global organization is considering undertaking similar transitions,
then this book will prove invaluable.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.