Mass Customization: A Supply Chain Approach is a text on the
emerging topic of mass customization in manufacturing. The
contributed chapters in this book provide a unified treatment to
the topic by offering coverage in four main categories - concepts
and current state of research; problem solving frameworks, models,
and methodologies; supportive techniques and technologies for
enabling mass customization; and future research agenda. The book
blends theory and practice and includes prototypical applications
to illustrate this complex, yet emerging field of inquiry.
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