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Moving into Mass Customization - Information Systems and Management Principles (Paperback, 2002 ed.) Loot Price: R2,721
Discovery Miles 27 210
Repayment Terms: R255 pm x 12*
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Moving into Mass Customization - Information Systems and Management Principles (Paperback, 2002 ed.): Claus Rautenstrauch,...

Moving into Mass Customization - Information Systems and Management Principles (Paperback, 2002 ed.)

Claus Rautenstrauch, Ralph Seelmann-Eggebert, Klaus Turowski

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Loot Price R2,721 Discovery Miles 27 210 | Repayment Terms: R255 pm x 12*

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Mass Customization leads the strategy of today`s well succeeded companies. It indulges the customer with the so long yearned for product and/or service that exactly fits his desires and specifications. This book compiles a hand-selected variety of testimonies from Mass Customization experts worldwide with different experiences both on an academic research basis as well as on practical case studies. This diversity makes it a compulsory guide to use in any enterprise throughout the world that wants to take its business into new and more ambitious dimensions. Furthermore, its contents are structured in a way that will help everyone that wants to learn, teach or put into practice the concepts of Mass Customization.

General

Imprint: Springer-Verlag
Country of origin: Germany
Release date: 2001
First published: 2002
Editors: Claus Rautenstrauch • Ralph Seelmann-Eggebert • Klaus Turowski
Dimensions: 235 x 155 x 14mm (L x W x T)
Format: Paperback
Pages: 248
Edition: 2002 ed.
ISBN-13: 978-3-540-43611-9
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management of specific areas > Production & quality control management
Books > Business & Economics > Business & management > Sales & marketing > Customer services
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LSN: 3-540-43611-1
Barcode: 9783540436119

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