No B.S. Direct Marketing - The Ultimate No Holds Barred Kick Butt Take No Prisoners Direct Marketing for Non-Direct Marketing Businesses (Paperback, 2nd Edition)

Dan S. Kennedy dares marketers to dramatically simplify their marketing, refocusing on what works. Updated to address the newest media and marketing methods, this marketing masterplan delivers a short list of radically different, little-known, profit-proven direct mail strategies for ANY business. Strategies are illustrated by case history examples from an elite team of consultants--all phenomenally successful at borrowing direct marketing strategies from the world of online sales, infomercials, etc., to use in 'ordinary' businesses including retail stores, restaurants, and sales.

General

Imprint:	Entrepreneur Press
Country of origin:	United States
Series:	No B.S.
Release date:	May 2018
Authors:	Dan S Kennedy
Dimensions:	228 x 152 x 15mm (L x W x T)
Format:	Paperback - Trade
Pages:	240
Edition:	2nd Edition
ISBN-13:	978-1-59918-625-2
Categories:	Books > Business & Economics > Business & management > Sales & marketing > General Books > Business & Economics > Business & management > Business communication & presentation > General
LSN:	1-59918-625-X
Barcode:	9781599186252

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