Understand the work of a modern UX professional and why UX is
necessary for your business. Collated through years of online talks
and work experience, this short collection of paraphrased
discussions reveals the underlying psychology and philosophy of
user experience decision making. Go beyond the rules to understand
why the rules are there. Designed for anyone in business whose work
is touching on UX - from developers to hiring managers - the topics
in this book supersede the current thinking established in the IT
world and touches on topics not often considered in UX education or
in the workplace. Each discussion provides a launchpad for your own
thinking and understanding. Written by an author with over 20
years' experience in the field of UX, this book will show you how
UX is not just about users, it's about user welfare. What You'll
Learn: Understand the psychology and philosophy of UX and why it is
important Examine the underlying reasons behind many concepts,
methods and tools Ensure the entire business offers a better
experience to their users. Who this Book Is For Anyone who wants to
make a career of UX design and/or architecture, including
management.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!