Books > Business & Economics > Business & management > Sales & marketing > Public relations
|
Buy Now
Fringe Benefits - The Good, the Bad, the Beautiful...and the O'Briens (Hardcover)
Loot Price: R631
Discovery Miles 6 310
|
|
Fringe Benefits - The Good, the Bad, the Beautiful...and the O'Briens (Hardcover)
Expected to ship within 12 - 17 working days
|
In the opening chapters the author records his father Toby's
remarkable career in PR. This began just before World War II with
Toby becoming responsible for taking the initiative away from
Germany's propoganda machine controlled by the well organized and
funded Nazi party. After the war Toby was one of the first
political spin-doctors, worked for the Conservative Party and later
rose to be the doyen of commercial and international PR in the UK.
Later in the book, Donough picks up his own story and this really
comes to life when he joins the Irish Guards. He then treats us to
four years of amusing military recollections. On leaving, the
author started civilian work in a London that is just beginning to
come alive - the Swinging Sixties have arrived. Like his father he
goes into PR and records a memoir of the most colourful people of
the period. The glamorous certainly feature - Joanna Lumley,
Jacqueline Bisset and Charlotte Rampling are just some. His
involvement in the opening of the trendiest nightclub of the
period, Sibylla's, with its guest list of all the greats of rock n'
roll is another seminal moment.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.