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Books > Business & Economics > Business & management > E-commerce

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Electronic Commerce 2012, Global Edition (Paperback, 7th edition) Loot Price: R2,488
Discovery Miles 24 880
Electronic Commerce 2012, Global Edition (Paperback, 7th edition): Efraim Turban, David King

Electronic Commerce 2012, Global Edition (Paperback, 7th edition)

Efraim Turban, David King

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Loot Price R2,488 Discovery Miles 24 880 | Repayment Terms: R233 pm x 12*

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For undergraduate and graduate electronic commerce courses. Explore the many aspects of electronic commerce through a managerial perspective. Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks-all from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike.

General

Imprint: Pearson Education Limited
Country of origin: United Kingdom
Release date: December 2011
First published: 2012
Authors: Efraim Turban • David King
Dimensions: 275 x 215 x 30mm (L x W x T)
Format: Paperback
Pages: 792
Edition: 7th edition
ISBN-13: 978-0-273-76134-1
Categories: Books > Business & Economics > Business & management > E-commerce
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LSN: 0-273-76134-X
Barcode: 9780273761341

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