|
Books > Language & Literature > Language & linguistics
|
Buy Now
Zeitung (German, Hardcover, 2nd REV. ed.)
Loot Price: R2,158
Discovery Miles 21 580
You Save: R684
(24%)
|
|
|
Zeitung (German, Hardcover, 2nd REV. ed.)
Series: Grundlagen Der Medienkommunikation, 2
Expected to ship within 10 - 15 working days
|
The volume provides an introduction to themes and problems central
to the phenomenon of newspaper communication. It considers first of
all the constitution of the concept 'newspaper' and the history of
the emergence of newspaper articles. A central concern is to
develop a theory of newspaper communication. Distinctions are made
between various types and forms of newspaper in their historical
contexts. Central distinctive functions of newspapers are, it
transpires, information and publicity, control and criticism,
education and instruction, advertising and documentation. Special
reference is made to developments in the layout of newspapers and
the kind of language employed in them. Further chapters centre on
newspaper editors and journalists, newspaper distribution and
circulation, and newspaper readers. The volume closes with a
round-up in newspaper research, newspaper criticism and a brief
history of the newspaper. The volume as a whole sets out to provide
both a general overview of the subject and to indicate routes to
explore for further research into what is still our most important
mass medium.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
