|
Books > Business & Economics > Business & management > Sales & marketing > Customer services
|
Buy Now
Advances in National Brand and Private Label Marketing - Eighth International Conference, 2021 (Hardcover, 1st ed. 2021)
Loot Price: R4,539
Discovery Miles 45 390
|
|
|
Advances in National Brand and Private Label Marketing - Eighth International Conference, 2021 (Hardcover, 1st ed. 2021)
Series: Springer Proceedings in Business and Economics
Expected to ship within 12 - 17 working days
|
Donate to Against Period Poverty
Total price: R4,559
Discovery Miles: 45 590
|
This proceedings volume highlights the latest research presented at
the 8th International Conference on Research on National Brand
& Private Label Marketing (NB&PL2021). The topics covered
include: retailing, private label portfolio and assortment
management, marketing of premium store brands, using national
brands to exclude (delist) and include, optimal assortment size,
consumer store patronage, etc. Several contributions also focus on
private label pricing and promotion, especially on the relative
pricing of standard and premium private labels, and with regard to
the national brands in the assortment.
General
Is the information for this product incomplete, wrong or inappropriate?
Let us know about it.
Does this product have an incorrect or missing image?
Send us a new image.
Is this product missing categories?
Add more categories.
Review This Product
No reviews yet - be the first to create one!
|
You might also like..
|
Email address subscribed successfully.
A activation email has been sent to you.
Please click the link in that email to activate your subscription.
Welcome to Loot.co.za!
Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
