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National Football League Strategies - Business Expansions, Relocations, and Mergers (Paperback, 2014 ed.)
Loot Price: R1,819
Discovery Miles 18 190
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National Football League Strategies - Business Expansions, Relocations, and Mergers (Paperback, 2014 ed.)
Series: SpringerBriefs in Economics
Expected to ship within 10 - 15 working days
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This Brief identifies and contrasts the groups of expansion
franchises and any teams that relocated from one metropolitan area
or city to another within the National Football League (NFL) during
three distinct periods from 1920 to 2013. It discusses historical
differences and similarities between the teams' markets and
performances before 1933 and then as members of the NFL's divisions
and conferences. It measures and compares the emergence,
development and success of the teams by analyzing demographic,
economic and sport-specific data. It also discusses the NFL's
mergers with the All American Football Conference (1950) and
American Football League (1970), outlining the reasons for and
consequences of these mergers as well as their significance for
sports fans and markets. The book makes an important, relevant and
useful contribution to the literature regarding professional sports
operations and to the NFL's short and long run business strategies
in American culture. Besides numerous sports fans within
metropolitan areas and extended markets of these NFL teams, the
book's audiences are sports historians and researchers, college and
public libraries and current and potential NFL franchise owners and
team executives. The book may also be used as a reference or
supplemental text for college and university students enrolled in
such applied undergraduate and graduate courses and seminars as
sports administration, sports business and sports management.
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