Welcome to Loot.co.za!   Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Business strategy

Buy Now

Luxury Brands in Emerging Markets (Hardcover, New) Loot Price: R4,596
Discovery Miles 45 960
Repayment Terms: R431 pm x 12*
Add to cart
Luxury Brands in Emerging Markets (Hardcover, New): G. Atwal, D. Bryson

Luxury Brands in Emerging Markets (Hardcover, New)

G. Atwal, D. Bryson

 (sign in to rate)
Loot Price R4,596 Discovery Miles 45 960 | Repayment Terms: R431 pm x 12*

Bookmark and Share

Expected to ship within 12 - 17 working days

The rewards of success in emerging markets are potentially huge, and as luxury companies continue to expand their global reach, they will need to continually assess if their current strategy is delivering competitive advantage. This text presents a repository of knowledge that brings clarity to key issues and trends for practitioners, academics and students of luxury brands. It sets out to decode the luxury markets in the primary emerging markets (BRICs) and provide a rich resume of the key factors that influence the effectiveness of luxury brand strategies.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: March 2014
First published: March 2014
Editors: G. Atwal • D. Bryson
Dimensions: 216 x 140 x 18mm (L x W x T)
Format: Hardcover
Pages: 214
Edition: New
ISBN-13: 978-1-137-33052-9
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business strategy
Books > Social sciences > Sociology, social studies > Social issues > Consumer issues
Books > Business & Economics > Business & management > Management & management techniques > General
Promotions
LSN: 1-137-33052-X
Barcode: 9781137330529

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Business Builder's Toolkit - A Practical Handbook For Business Leaders (Paperback): Nic Haralambous
The Business Builder's Toolkit - A…
Nic Haralambous Paperback R382 Discovery Miles 3 820
Magda - My Journey (Paperback): Magda Wierzycka
Magda - My Journey
Magda Wierzycka Paperback R350 R323 Discovery Miles 3 230
Vusi - Business & Life Lessons From a Black Dragon (Paperback): Vusi Thembekwayo
Vusi - Business & Life Lessons From a…
Vusi Thembekwayo Paperback  (3)
 R325 R305 Discovery Miles 3 050
What Makes Them Great? - 50 Ways To Become The Industry Leader (Paperback): Douglas Kruger
What Makes Them Great? - 50 Ways To…
Douglas Kruger Paperback R250 R153 Discovery Miles 1 530
The Other End Of The Telescope - How To Increase The Metabolic Rate And Success Of Your Business (Paperback): Ian Russell
The Other End Of The Telescope - How To…
Ian Russell Paperback R250 R223 Discovery Miles 2 230
Statistics For Business And Economics (Paperback, 5th Edition): David Anderson, James Cochran, Eddie Shoesmith, Dennis Sweeney,...
Statistics For Business And Economics
David Anderson, James Cochran, … Paperback  (1)
 R1,305 Discovery Miles 13 050
Cultureneering (Paperback): Ian Fuhr
Cultureneering
Ian Fuhr Paperback R310 R281 Discovery Miles 2 810
Principles Of General Management - A Responsible Approach For Southern Africa (Paperback, 2nd Edition): Tersia Botha, Cecile...
Principles Of General Management - A…
Tersia Botha, Cecile Niewenhuizen, … Paperback R467 Discovery Miles 4 670
A Journey Of Diversity & Inclusion In South Africa - Guidelines For Leading Inclusively (Paperback): Nene Molefi
A Journey Of Diversity & Inclusion In…
Nene Molefi Paperback R430 Discovery Miles 4 300
Experiential Approach to Organization Development - Pearson New International Edition (Paperback, 8th edition): Donald Brown
Experiential Approach to Organization…
Donald Brown Paperback  (2)
 R2,455 Discovery Miles 24 550
Legacide - Why Legacy Thinking Is The Silent Killer Of Innovation (Paperback): Richard Mulholland
Legacide - Why Legacy Thinking Is The…
Richard Mulholland Paperback  (1)
 R256 Discovery Miles 2 560
Blazing A Trail - Lessons For African Leadership (Paperback): Lincoln Mali
Blazing A Trail - Lessons For African…
Lincoln Mali Paperback R380 R356 Discovery Miles 3 560

See more
Books | DVD | Games | Music | Computers | Electronics | Fashion | Sport | Kitchen | Home | Pets | DIY | Toys | Baby | Health & Beauty | Stationery | Arts & Crafts
Need help?
My account
Services
Networking
Partners