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Books > Reference & Interdisciplinary > Communication studies
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Being There - Concepts, Effects and Measurement of User Presence in Synthetic Environments (Hardcover)
Loot Price: R2,723
Discovery Miles 27 230
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Being There - Concepts, Effects and Measurement of User Presence in Synthetic Environments (Hardcover)
Series: Studies on New Technologies & Practices in Communication, v. 5
Expected to ship within 12 - 17 working days
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"Presence", the sense of "being there" in a mediated environment,
has been applied to describe the user experience when interacting
with advanced media interfaces such as virtual environments. Why
examine the concept of presence? There are compelling practical and
theoretical reasons. The definition of the construct of presence is
of particular interest today because it has the potential relevance
for the design and evaluation of a broad range of interactive and
non-interactive media and applications in several areas such as
medicine, entertainment, education and training. An enhanced sense
of presence plays an important role in technologies such as the
video telephone, high definition television (HDTV), 3G portable
phones, home and arcade video games, the World Wide Web, and more.
The book examines the different facets of the concept of presence.
It begins by noting practical and theoretical reasons for studying
this concept. Different theories of presence are identified and a
detailed description of the concepts included in these
conceptualizations is presented. Existing research and about the
factors that encourage or discourage a sense of presence in media
users as well as the physiological and psychological effects of
presence are then outlined. Finally, suggestions concerning
possible evolutions of this concept allowed by the diffusion of
ambient intelligence and 3G portable communication are presented.
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