Welcome to Loot.co.za!   Sign in / Register |Wishlists & Gift Vouchers |Help | Advanced search
0
Your cart

Your cart is empty

Books > Business & Economics > Business & management > Sales & marketing > Market research

Buy Now

Entering Emerging Markets - Motorola's Blueprint for Going Global (Hardcover, 2nd rev. ed. 2006) Loot Price: R1,581
Discovery Miles 15 810
Repayment Terms: R148 pm x 12*
Add to cart
Entering Emerging Markets - Motorola's Blueprint for Going Global (Hardcover, 2nd rev. ed. 2006): Guenter Schoenborn

Entering Emerging Markets - Motorola's Blueprint for Going Global (Hardcover, 2nd rev. ed. 2006)

Guenter Schoenborn

 (sign in to rate)
Loot Price R1,581 Discovery Miles 15 810 | Repayment Terms: R148 pm x 12*

Bookmark and Share

Expected to ship within 12 - 17 working days

This book describes the strategies and processes of a multi-national US corporation applied in entering emerging markets around the globe. It details the structured approach, innovative ways and concerted efforts involved. Executives learned how to gain footholds in unknown territory and how to deal with complexity and diversity. This process was strongly supported by sharing of learning and resources within the company, and with the local partners, thus creating mutual added value.

General

Imprint: Springer-Verlag
Country of origin: Germany
Release date: March 2006
First published: 2006
Authors: Guenter Schoenborn
Dimensions: 235 x 155 x 12mm (L x W x T)
Format: Hardcover
Pages: 188
Edition: 2nd rev. ed. 2006
ISBN-13: 978-3-540-31745-6
Categories: Books > Business & Economics > Business & management > Sales & marketing > Market research
LSN: 3-540-31745-7
Barcode: 9783540317456

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!

You might also like..

The Book Every Marketer Should Most Definitely Read - Insights And Lessons From Successful Marketing Minds (Paperback):
The Book Every Marketer Should Most…
Paperback R340 R229 Discovery Miles 2 290
The Villager - How Africans Consume Brands (Paperback): Feyi Olubodun
The Villager - How Africans Consume…
Feyi Olubodun Paperback R250 R200 Discovery Miles 2 000
Marketing Communication - An Integrated Approach (Paperback, 2nd Edition): Ludi Koekemoer
Marketing Communication - An Integrated…
Ludi Koekemoer Paperback R367 R323 Discovery Miles 3 230
Communication Research - Techniques, Methods And Applications (Paperback, 2nd ed): G.M. du Plooy
Communication Research - Techniques…
G.M. du Plooy Paperback  (1)
 R711 R626 Discovery Miles 6 260
Marketing Research: Tools and Techniques (Paperback, 3rd Revised edition): Nigel Bradley
Marketing Research: Tools and Techniques
Nigel Bradley Paperback R1,952 Discovery Miles 19 520
Personal Selling (Paperback, 5th Edition): M C Cant, A Drotsky
Personal Selling
M C Cant, A Drotsky Paperback R413 R364 Discovery Miles 3 640
Marketing Research (Paperback, 4th Edition): Jan Wiid, Colin Diggines
Marketing Research
Jan Wiid, Colin Diggines Paperback R598 R527 Discovery Miles 5 270
Influence, New and Expanded UK - The Psychology of Persuasion (Paperback): Robert B. Cialdini
Influence, New and Expanded UK - The…
Robert B. Cialdini Paperback R435 Discovery Miles 4 350
Marketing Rebellion - The Most Human Company Wins (Hardcover): Mark W. Schaefer
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R575 Discovery Miles 5 750
Marketing Rebellion - The Most Human Company Wins (Hardcover): Mark W. Schaefer
Marketing Rebellion - The Most Human…
Mark W. Schaefer Hardcover R573 Discovery Miles 5 730
The Essentials of Marketing Research (Paperback, 3rd edition): Lawrence Silver, Robert E. Stevens, Bruce Wrenn, David L Loudon
The Essentials of Marketing Research
Lawrence Silver, Robert E. Stevens, … Paperback R2,352 Discovery Miles 23 520
Handbook of Research Methods for Marketing Management (Paperback): Robin Nunkoo, Viraiyan Teeroovengadum, Christian M. Ringle
Handbook of Research Methods for…
Robin Nunkoo, Viraiyan Teeroovengadum, … Paperback R1,393 Discovery Miles 13 930

See more
Books | DVD | Games | Music | Computers | Electronics | Fashion | Sport | Kitchen | Home | Pets | DIY | Toys | Baby | Health & Beauty | Stationery | Arts & Crafts
Need help?
My account
Services
Networking
Partners