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International Case Studies in Tourism Marketing (Paperback) Loot Price: R1,324
Discovery Miles 13 240
Repayment Terms: R124 pm x 12*
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International Case Studies in Tourism Marketing (Paperback): Gurhan Aktas, Metin Kozak

International Case Studies in Tourism Marketing (Paperback)

Gurhan Aktas, Metin Kozak

Series: Routledge International Case Studies in Tourism

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Loot Price R1,324 Discovery Miles 13 240 | Repayment Terms: R124 pm x 12*

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* The first book of case studies dedicated to tourism marketing. * Adopts an analytical approach to each case, following a uniform format to help the reader critically engage with the content. * Will be international in scope and authorship, drawing on the knowledge and experience of a wide range of tourism experts.

General

Imprint: Taylor & Francis
Country of origin: United Kingdom
Series: Routledge International Case Studies in Tourism
Release date: June 2022
First published: 2022
Editors: Gurhan Aktas • Metin Kozak
Dimensions: 234 x 156 x 22mm (L x W x T)
Format: Paperback
Pages: 244
ISBN-13: 978-1-03-202313-7
Categories: Books > Business & Economics > Business & management > Sales & marketing > General
Books > Business & Economics > Industry & industrial studies > Service industries > Tourism industry
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LSN: 1-03-202313-9
Barcode: 9781032023137

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