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Principles of Marketology, Volume 1 - Theory (Hardcover, 1st ed. 2016) Loot Price: R2,045
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Repayment Terms: R192 pm x 12*
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Principles of Marketology, Volume 1 - Theory (Hardcover, 1st ed. 2016): H. Aghazadeh

Principles of Marketology, Volume 1 - Theory (Hardcover, 1st ed. 2016)

H. Aghazadeh

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List price R3,080 Loot Price R2,045 Discovery Miles 20 450 | Repayment Terms: R192 pm x 12* You Save R1,035 (34%)

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In Principles of Marketology, Volume 1: Theory , Aghazadeh explores the definition, origins and framework of a new methodology for helping organizations better understand their market and competition.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: November 2015
First published: 2016
Authors: H. Aghazadeh
Dimensions: 235 x 155 x 22mm (L x W x T)
Format: Hardcover - Cloth over boards / With dust jacket
Pages: 377
Edition: 1st ed. 2016
ISBN-13: 978-1-137-38314-3
Categories: Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Management of specific areas > General
Books > Business & Economics > Business & management > Sales & marketing > Public relations
Books > Business & Economics > Business & management > Business mathematics & systems > General
LSN: 1-137-38314-3
Barcode: 9781137383143

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