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Books > Business & Economics > Business & management > Sales & marketing
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Swim with the Sharks without Being Eaten Alive - Out Sell, Out Manage and Out Negotiate Your Competition (Paperback, New edition)
Loot Price: R260
Discovery Miles 2 600
You Save: R62
(19%)
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Swim with the Sharks without Being Eaten Alive - Out Sell, Out Manage and Out Negotiate Your Competition (Paperback, New edition)
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List price R322
Loot Price R260
Discovery Miles 2 600
You Save R62 (19%)
Expected to ship within 9 - 15 working days
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A collection of personal success maxims and selling tactics,
learned over thirty years of Harvey Mackay's own hugely successful
business career. Packed with marketing and motivational nuggets
that you can put into practice today, and some of the most dynamic
techniques for soliciting and closing a sale ever devised, here is
a book of clear principles and easily applicable practice. In
short, pithy chapters Mackay tells you things like how to get
appointments with customers who are sure they don't want to see you
- and make them glad they said yes; how to smile and say no to
negotiating pressure until your tongue bleeds; how to understand
the customer first, last and always, using the Mackay 66 questions.
Humorous, human and always to the point.
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