Political Campaigning in Referendums - Framing the Referendum Issue (Paperback, Revised)

This book reviews the research on campaigns and elections and investigates the effects of campaigning in referendums, drawing on panel survey data, media content data, focus groups, and interviews with journalists and campaign managers. The authors argue that the media coverage not only influences public perceptions of the campaign, the referendum issue and the party leaders, but that, in a close race, it also shapes the voting and the political future of the incumbent party.
The first study to investigate the dynamics and effects of a referendum campaign on politicians, media and citizens, this innovative volume will be of interest to students and researchers of political communication.

General

Imprint:	Routledge
Country of origin:	United Kingdom
Release date:	April 2006
First published:	2004
Authors:	Holli A Semetko • Claes H. de Vreese
Dimensions:	234 x 156 x 13mm (L x W x T)
Format:	Paperback
Pages:	240
Edition:	Revised
ISBN-13:	978-0-415-41132-5
Categories:	Books > Social sciences > Politics & government > Political control & freedoms > Political control & influence > Political campaigning & advertising
LSN:	0-415-41132-7
Barcode:	9780415411325

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