Books > Sport & Leisure > Transport: general interest
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Arts, Entertainment and Tourism (Hardcover)
Loot Price: R3,890
Discovery Miles 38 900
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Arts, Entertainment and Tourism (Hardcover)
Expected to ship within 12 - 17 working days
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'Arts, Entertainment and Tourism' is a pioneering text that, by
focusing on the consumer, investigates the relationship between
these 3 industries and how this relationship can be developed to
its best competitive advantage. Issue-led, this text draws on
appropriate disciplines rather than using one single approach, to
examine issues in arts and entertainment within the framework of
cultural tourism. Written to meet the needs of students studying on
management courses in the arts, tourism and leisure, 'Arts,
Entertainment and Tourism': * Describes the general arts and
tourism background * Identifies a framework for analysis that
acknowledges differing levels of interest in the arts and
entertainment * Discusses the arts and entertainment that feature
(past and present) in tourism * Examines the reasons why the arts,
entertainment and tourism have an interest in each other and how
they go about developing the relationship * Examines the
relationship: are there tourists in audiences and do the arts and
entertainment attract tourists to a destination? * Evaluates the
wider effects (good and bad) on both the arts and tourism *
Discusses the direction of future developments by arts and tourism
organizations and for future research
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