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The Innovation Revolution in Agriculture - A Roadmap to Value Creation (Hardcover, 1st ed. 2021)
Loot Price: R1,705
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The Innovation Revolution in Agriculture - A Roadmap to Value Creation (Hardcover, 1st ed. 2021)
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This open access book is an important reframing of the role of
innovation in agriculture. Dr. Campos and his distinguished
coauthors address the need for agriculture to feed a growing global
population with a reduced environmental footprint while adapting to
and mitigating the effects of changing climate. The authors expand
the customary discussion of innovation in terms of supply driven
R&D to focus on the returns to investors and most importantly,
the value to end-users. This is brought to life by exploring
effective business models and many cases from agricultural systems
across the globe. The focus on converting the results of innovation
in R&D into adoption by farmers and other end-users is its
greatest contribution. Many lessons from the book can be applied to
private and public sectors across an array of agricultural systems.
This book will be of enormous value to agri-business professionals,
NGO leaders, agricultural and development researchers and those
funding innovation and agriculture across the private and public
sectors. Tony Cavalieri, Senior Program Officer, Bill & Melinda
Gates Foundation Hugo Campos, Ph.D., MBA, has 20+ years of
international corporate and development experience. His
distinguished coauthors represent a rich collection of successful
innovation practice in industry, consultancy, international
development and academy, in both developed and developing
countries."
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