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Books > Business & Economics > Business & management > Business strategy
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Big Tech in Finance - How To Prevail In the Age of Blockchain, Digital Currencies and Web3 (Hardcover)
Loot Price: R2,728
Discovery Miles 27 280
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Big Tech in Finance - How To Prevail In the Age of Blockchain, Digital Currencies and Web3 (Hardcover)
Expected to ship within 10 - 15 working days
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With Big Tech's breakthrough into finance with blockchain, it is
imperative that finance players understand the ramifications and
how they can defend their competitive advantage. Big Tech in
Finance provides a cutting edge look at Big Tech's play for
domination of the crypto economy, its ramifications and how finance
is fighting back. The book analyses the motives behind Big Tech's
break into banking and unpicks the strategies behind the use of
blockchain, technology interfaces, infrastructure and investments
into blockchain unicorns. The book then goes onto review how
organizations in finance are countering these threats, with
governments and banks driving their own strategies and use of
centralized blockchains. Delving into the fight between Big Tech,
Big Banking, start-ups, and regulators, Big Tech in Finance
analyzes which actors have the best shot at succeeding. It explores
the key tools in play, such as smart contracts, digital central
bank currencies, decentralized autonomous organizations (DAOs) and
the metaverse. The book also divulges the geopolitical dimensions
underpinning the power struggle and its implications for the
industry. Written by an internationally recognized expert on
blockchain, the book draws on in-depth interviews with founders,
investors, regulators, bankers and blockchain experts to provide
valuable insider insights. This will be an essential read for
finance and fintech professionals, bankers and investors and anyone
else interested in the developments of fintech.
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