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Electronic Commerce Management for Business Activities and Global Enterprises - Competitive Advantages (Hardcover) Loot Price: R5,099
Discovery Miles 50 990
Electronic Commerce Management for Business Activities and Global Enterprises - Competitive Advantages (Hardcover): in Lee

Electronic Commerce Management for Business Activities and Global Enterprises - Competitive Advantages (Hardcover)

in Lee

Series: Advances in E-Business Research

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Loot Price R5,099 Discovery Miles 50 990 | Repayment Terms: R478 pm x 12*

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Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages is written as an e-commerce textbook for undergraduate and graduate students in various business programs, including information systems, marketing, computer science, and MBA. In addition to serving as a textbook in e-commerce, this book also provides an excellent repository for instructors, researchers, and industry practitioners for their research ideas, theories, and practical experiences. In addition to regular topics traditionally taught in the classroom, this textbook addresses the many new emerging ideas and applications and presents tools and techniques in all aspects of e-commerce development and management in the global economy.

General

Imprint: Idea Group,U.S.
Country of origin: United States
Series: Advances in E-Business Research
Release date: June 2012
First published: May 2012
Authors: in Lee
Dimensions: 254 x 178 x 28mm (L x W x T)
Format: Hardcover
Pages: 365
ISBN-13: 978-1-4666-1800-8
Categories: Books > Business & Economics > Business & management > E-commerce
Books > Business & Economics > Industry & industrial studies > Distributive industries > Retail sector
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LSN: 1-4666-1800-0
Barcode: 9781466618008

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