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Global Luxury Trends - Innovative Strategies for Emerging Markets (Hardcover) Loot Price: R1,783
Discovery Miles 17 830
Repayment Terms: R167 pm x 12*
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Global Luxury Trends - Innovative Strategies for Emerging Markets (Hardcover): J Hoffmann, I. Coste-Maniere

Global Luxury Trends - Innovative Strategies for Emerging Markets (Hardcover)

J Hoffmann, I. Coste-Maniere

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Loot Price R1,783 Discovery Miles 17 830 | Repayment Terms: R167 pm x 12*

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Luxury is booming. The rise of emerging-market luxury brands and the digital revolution are reshaping the industry, but what's next and what trends will the future bring?
The rise of emerging market luxury brands, digital and online innovations, and growth in consumption globally has opened the doors for seasoned luxury houses and new players to expand their horizons. This book charts the trends that are shaping the luxury industry, particularly the rise of the luxury industry in Asia and emerging markets.

General

Imprint: Palgrave Macmillan
Country of origin: United Kingdom
Release date: December 2012
First published: 2013
Authors: J Hoffmann • I. Coste-Maniere
Dimensions: 235 x 155 x 22mm (L x W x T)
Format: Hardcover
Pages: 275
ISBN-13: 978-1-137-28738-0
Categories: Books > Business & Economics > Business & management > International business
Books > Business & Economics > Business & management > Business strategy
Books > Business & Economics > Business & management > Business competition
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LSN: 1-137-28738-1
Barcode: 9781137287380

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