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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries

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A History of Advertising - The First 300,000 Years (Hardcover) Loot Price: R3,294

Discovery Miles 32 940

Repayment Terms: R309 pm x 12*

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A History of Advertising - The First 300,000 Years (Hardcover): Jef I. Richards

A History of Advertising - The First 300,000 Years (Hardcover)

Jef I. Richards

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Loot Price R3,294 Discovery Miles 32 940 | Repayment Terms: R309 pm x 12*

Expected to ship within 12 - 17 working days

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This full color book offers a sweeping history of advertising. It places developments in the advertising and marketing industries within a framework of major cultural events to help readers understand the conditions under which advertising developed. Timelines of historical and advertising industry events begin each chronological section.

General

Imprint:	Rowman & Littlefield Publishers
Country of origin:	United States
Release date:	March 2022
Authors:	Jef I. Richards
Format:	Hardcover
Pages:	455
ISBN-13:	978-1-5381-4121-2
Categories:	Books > Reference & Interdisciplinary > Interdisciplinary studies > General Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
LSN:	1-5381-4121-3
Barcode:	9781538141212