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Books > Business & Economics > Industry & industrial studies > Media, information & communication industries > Information technology industries
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Web 2.0 Knowledge Technologies and the Enterprise - Smarter, Lighter and Cheaper (Paperback, New)
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Web 2.0 Knowledge Technologies and the Enterprise - Smarter, Lighter and Cheaper (Paperback, New)
Series: Chandos Information Professional Series
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Whilst enterprise technology departments have been steadily
building their information and knowledge management portfolios, the
Internet has generated new sets of tools and capabilities which
provide opportunities and challenges for improving and enriching
knowledge work. This book fills the gap between strategy and
technology by focussing upon the functional capabilities of Web 2.0
in corporate environments and matching these to specific types of
information requirement and behaviour. It takes a resource based
view of the firm: why and how can the knowledge capabilities and
information assets of organisations be better leveraged using Web
2.0 tools?
Identifying the underlying benefits requires the use of frameworks
beyond profitability and cost control. Some of these perspectives
are not in the usual business vocabulary, but when applied,
demonstrate the role that can be played by Web 2.0, how to manage
towards these and how to assess success. Transactive memory
systems, social uncertainty, identity theory, network dynamics,
complexity theory, organisational memory and the demographics of
inter- generational change are not part of normal business parlance
but can be used to clarify Web 2.0 application and potentiality.
Written by a well-respected practitioner and academicDraws on the
author s practical experience as a technology developer, designer,
senior manager and researcherProvides approaches to understanding
and tackling real-world problems"
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