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Books > Business & Economics > Business & management > Ownership & organization of enterprises > Non-profitmaking organizations

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Fundraising Fundamentals - A Guide to Annual Giving for Professionals & Volunteers 2e (Hardcover, 2Rev ed) Loot Price: R1,598

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Fundraising Fundamentals - A Guide to Annual Giving for Professionals & Volunteers 2e (Hardcover, 2Rev ed): JM Greenfield

Fundraising Fundamentals - A Guide to Annual Giving for Professionals & Volunteers 2e (Hardcover, 2Rev ed)

JM Greenfield

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List price ~~R1,955~~ Loot Price R1,598 Discovery Miles 15 980 | Repayment Terms: R150 pm x 12* You Save R357 (18%)

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Customer Reviews

"Fundraising Fundamentals is a practical and valuable resource for fundraising professionals, trustees, philanthropists, and nonprofit executives who aspire to raise substantial monies for worthy causes. I have utilized Jim Greenfield’s literature in various fundraising courses . . . my students have benefited from the theory and substance that Jim so clearly conveys along with real-life models that can be applied to their respective organizations."
–Stephen M. Levy, CFRE, President of Levy Philanthropic Counsel
Former Chair of the Association of Professionals Foundation Board
Adjunct Professor of Philanthropy, Columbia University

Proven methods and techniques for running a successful annual giving campaign

Learn how to carry out winning annual giving campaigns that will help your nonprofit organization grow and increase its financial resources with Fundraising Fundamentals. Complete with the essential basics of fundraising and comprehensive enough to help experienced fundraisers improve their campaigns, this up-to-date Second Edition features key material on:

How to find likely first-time donors
Membership organizations and donor clubs
Methods of donor renewal, upgrading, and reward
Recruiting and training volunteer solicitors
Multimedia and Internet soliciting techniques

General

Imprint:	John Wiley & Sons
Country of origin:	United States
Release date:	April 2002
First published:	2002
Authors:	JM Greenfield
Dimensions:	237 x 167 x 42mm (L x W x T)
Format:	Hardcover
Pages:	600
Edition:	2Rev ed
ISBN-13:	978-0-471-20987-4
Categories:	Books > Social sciences > Sociology, social studies > Social work > Charities & voluntary services Books > Business & Economics > Business & management > Ownership & organization of enterprises > Non-profitmaking organizations Promotions
LSN:	0-471-20987-2
Barcode:	9780471209874