The Strategic Management of Innovation - A Sociological and Economic Theory (Hardcover, illustrated edition)

This book deals with the complex social process of managing an innovative organization. Jon Sundbo presents an original sociology-based theory of innovation in firms which combines developments in markets and other environments with internal organizational processes. The fundamental concept of this theory is understanding innovation processes in the context of strategy. The author regards strategy as both an interpretation of environmental developments and an instrument for managing the innovation process. The book takes an evolutionary perspective and combines an 'out-in' approach (the market situation determines innovations) with an 'in-out' approach (internal organizational processes and entrepreneurship determine innovations). In both cases the implementation of strategy is closely studied and its role as a social process within the firm is emphasised. Significantly, the author combines economic and sociological factors and presents a series of models of the innovation process which are based on empirical studies. The book concludes with a model of macro-innovation factors. Presenting an original theory of innovation within a strategic paradigm, this book will be required reading for all students and academics of economics and business, as well as management consultants and those interested in industrial organization.

General

Imprint:	Edward Elgar Publishing Ltd
Country of origin:	United Kingdom
Series:	New Horizons in the Economics of Innovation series
Release date:	November 2001
Authors:	Jon Sundbo
Dimensions:	234 x 156mm (L x W)
Format:	Hardcover
Pages:	232
Edition:	illustrated edition
ISBN-13:	978-1-84064-799-0
Categories:	Books > Business & Economics > Business & management > Business strategy Books > Science & Mathematics > Science: general issues > Industrial applications of scientific research & technological innovation Promotions
LSN:	1-84064-799-X
Barcode:	9781840647990

Is the information for this product incomplete, wrong or inappropriate? Let us know about it.

Does this product have an incorrect or missing image? Send us a new image.

Is this product missing categories? Add more categories.

Review This Product

No reviews yet - be the first to create one!